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Striped Duvet Cover

Maybe

Prices already span $19.91–$80.29, with room to position. But buyers convert on only 0.3% of searches, so Striped Duvet Cover is a Maybe.

Flapen Score
51
51 / 100
Top 39% of 11,240 Home & Kitchen niches · +2 vs the category median of 49
Market size
$159K/yr1.1M searches / yr
90-day growth
+21.7%search demand this quarter
Competition
33%top-5 click share · 19 brands · 23 sellers

Flapen Score

Striped Duvet Cover against its category

The dotted line is the Home & Kitchen average. Past it, Striped Duvet Cover is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Striped Duvet Cover market on Amazon at a glance

Shoppers on Amazon United States searched for Striped Duvet Cover 1.1M times last year and spent an estimated $159K. The top 5 brands take 69% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +21.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $159K a year.

Searches, last 12 months
1.1M
Growth, 90 days vs prior 90
+21.7%
Conversion, latest week
0.3%
Market size, estimated
$159Ka year
Peak month
July2.4× the quietest month
Top search term
striped comforter187K searches a year

02 · Price

A sale here is worth $53.19.

Listings sell for $53.19 on average, from $19.91 to $80.29. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $53.19 that is $0 to $5K a year per listing.

Average price
$53.19inside the $15 to $100 sweet spot
Price range
$19.91–$80.29
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
5.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #96 within Comforters & Sets. It carries 2,208 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
0.4%
Average rank
#96in Comforters & Sets
Average rating
4.41 starsAmazon United States average 4.42 stars
Average reviews
2,208per listing
Listings tracked
43

04 · Newcomers

8 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
12
Successful launches
8Amazon's first-year sales bar
Average brand age
42 months

Products

Top Striped Duvet Cover products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

19 rising

Sellers

23

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

33%

Top 20: 71%

Open market

24%

  • Brand 125%
  • Brand 218%
  • Brand 312%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Striped Duvet Cover search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 2.4×

Search terms

Top Striped Duvet Cover search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • striped comforter187K/yr
  • striped duvet cover242K/yr
  • striped comforter set121K/yr
  • striped bedding102K/yr
  • striped duvet cover queen85K/yr
  • striped bedding set49K/yr
  • striped duvet cover king43K/yr
  • duvet cover striped38K/yr
  • striped duvet31K/yr
  • blue striped duvet cover35K/yr

Reviews and returns

What reviews say buyers love and hate about Striped Duvet Cover

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
10%of negative reviews mention “Color”
5.3%of orders come back
“They were slightly darker than expected”
A buyer, on “Color”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Striped Duvet Cover questions

Answered from the same tracked data.