Striped Bath Towels

Shoppers searched for this 428K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +30.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $140K a year.

Searches, last 12 months

428K

Growth, 90 days vs prior 90

+30.0%

Conversion, latest week

0.8%

Market size, estimated

$140Ka year

Peak month

May1.7× the quietest month

Top search term

striped bath towels141K searches a year

Listings sell for $39.78 on average, from $14.03 to $132.25. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $39.78 that is $4K to $10K a year per listing.

Average price

$39.78inside the $15 to $100 sweet spot

Price range

$14.03–$132.25

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$4K–$10K

Returns

2.1%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #170 within Towels. It carries 1,242 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

95%

Out of stock, average day

3.7%

Average rank

#170in Towels

Average rating

4.15 starsAmazon United States average 4.42 stars

Average reviews

1,242per listing

Listings tracked

22

8 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

3Amazon's first-year sales bar

Average brand age

40 months