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Stray Kids Photocards

Maybe

An estimated 0.4% of orders come back. But buyers convert on only 1.3% of searches, so Stray Kids Photocards is a Maybe.

Flapen Score
62
62 / 100
Top 7% of 11,240 Home & Kitchen niches · +13 vs the category median of 49
Market size
$554K/yr2.2M searches / yr
90-day growth
+28.9%search demand this quarter
Competition
29%top-5 click share · 18 brands · 53 sellers

Flapen Score

Stray Kids Photocards against its category

The dotted line is the Home & Kitchen average. Past it, Stray Kids Photocards is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stray Kids Photocards market on Amazon at a glance

Shoppers on Amazon United States searched for Stray Kids Photocards 2.2M times last year and spent an estimated $554K. The top 5 brands take 75% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 2.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +28.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $554K a year.

Searches, last 12 months
2.2M
Growth, 90 days vs prior 90
+28.9%
Conversion, latest week
1.3%
Market size, estimated
$554Ka year
Peak month
July3.8× the quietest month
Top search term
illit564K searches a year

02 · Price

A sale here is worth $20.00.

Listings sell for $20.00 on average, from $6.77 to $71.36. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $20.00 that is $5K to $10K a year per listing.

Average price
$20.00inside the $15 to $100 sweet spot
Price range
$6.77–$71.36
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
250–500
Revenue per listing a year
$5K–$10K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 9.2% of listings are out of stock. The average listing ranks #1,305 within Photo Album Accessories. It carries 78 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
95%
Out of stock, average day
9.2%
Average rank
#1,305in Photo Album Accessories
Average rating
4.69 starsAmazon United States average 4.42 stars
Average reviews
78per listing
Listings tracked
63

04 · Newcomers

9 of last year's 39 launches cleared the first-year sales bar.

39 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
39
Successful launches
9Amazon's first-year sales bar
Average brand age
26 months

Products

Top Stray Kids Photocards products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 29% of clicks. An open shelf where new products get seen.

Brands

18 rising

Sellers

53

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

29%

Top 20: 63%

Open market

21%

  • Brand 123%
  • Brand 223%
  • Brand 312%
  • Brand 410%
  • Brand 58%
  • Brand 64%

Demand

Stray Kids Photocards search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KHoliday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 3.8×

Search terms

Top Stray Kids Photocards search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • illit564K/yr
  • illit album309K/yr
  • stray kids photocards341K/yr
  • illit photocards98K/yr
  • kpop photocards89K/yr
  • photocards81K/yr
  • cortis photocards48K/yr
  • kpop demon hunters cards40K/yr
  • skz photocards94K/yr
  • photocard49K/yr

Reviews and returns

What reviews say buyers love and hate about Stray Kids Photocards

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
26%of negative reviews mention “Size-Overall”
0.4%of orders come back
“They dont even fit properly in regular photo card holders”
A buyer, on “Size-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Stray Kids Photocards questions

Answered from the same tracked data.