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Stray Kids Do It Album

Fail

Demand is soft, at -51.7% this quarter, so Stray Kids Do It Album is a Fail.

Flapen Score
38
38 / 100
Ranks 9,504 of 11,240 Home & Kitchen niches · −11 vs the category median of 49
Market size
$295K/yr410K searches / yr
90-day growth
-51.7%search demand this quarter
Competition
91%top-5 click share · 2 brands · 40 sellers

Flapen Score

Stray Kids Do It Album against its category

The dotted line is the Home & Kitchen average. Past it, Stray Kids Do It Album is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stray Kids Do It Album market on Amazon at a glance

Shoppers on Amazon United States searched for Stray Kids Do It Album 410K times last year and spent an estimated $295K. All 2 brands take every click. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 410K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -51.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $295K a year.

Searches, last 12 months
410K
Growth, 90 days vs prior 90
-51.7%
Conversion, latest week
2.6%
Market size, estimated
$295Ka year
Top search term
do it album45K searches a year

02 · Price

A sale here is worth $28.11.

Listings sell for $28.11 on average, from $16.01 to $51.07. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At $28.11 that is $14K to $21K a year per listing.

Average price
$28.11inside the $15 to $100 sweet spot
Price range
$16.01–$51.07
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
$14K–$21K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

38% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.1% of listings are out of stock. The average listing ranks #450 within Photo Albums. It carries 62 reviews at 4.75 stars, so a new listing needs social proof before a better product.

Sponsored listings
38%
Prime listings
100%
Out of stock, average day
14.1%
Average rank
#450in Photo Albums
Average rating
4.75 starsAmazon United States average 4.42 stars
Average reviews
62per listing
Listings tracked
8

04 · Newcomers

2 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
2Amazon's first-year sales bar
Average brand age
26 months

Products

Top Stray Kids Do It Album products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 91% of clicks. A locked shelf that new listings rarely crack.

Brands

2

Sellers

40

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

91%

Top 20: 100%

Open market

0%

  • Brand 174%
  • Brand 226%

Demand

Stray Kids Do It Album search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KJanFebMarAprMayJunJul

Peak months: Jan, Feb · busiest ÷ quietest = 6.4× · 7 of 12 months tracked

Search terms

Top Stray Kids Do It Album search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • do it album45K/yr
  • do it41K/yr
  • stray kids do it84K/yr
  • stray kids do it album43K/yr
  • stray kids album do it21K/yr
  • do it stray kids album15K/yr
  • do it skz22K/yr
  • skz do it album13K/yr
  • skz do it13K/yr
  • do it stray kids19K/yr

Reviews and returns

What reviews say buyers love and hate about Stray Kids Do It Album

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Print Quality”
0.8%of orders come back
“definitely printed off”
A buyer, on “Print Quality”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Stray Kids Do It Album questions

Answered from the same tracked data.