Strawberry Blanket

Shoppers searched for this 146K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -27.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months

146K

Growth, 90 days vs prior 90

-27.8%

Conversion, latest week

1.2%

Market size, estimated

$46Ka year

Peak month

December2.6× the quietest month

Top search term

strawberry shortcake blanket125K searches a year

Listings sell for $25.49 on average, from $9.92 to $52.69. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $25.49 that is $0 to $3K a year per listing.

Average price

$25.49inside the $15 to $100 sweet spot

Price range

$9.92–$52.69

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

2.2%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #1,012 within Kids' Bedding. It carries 1,916 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

97%

Out of stock, average day

4.3%

Average rank

#1,012in Kids' Bedding

Average rating

4.73 starsAmazon United States average 4.42 stars

Average reviews

1,916per listing

Listings tracked

34

11 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

1Amazon's first-year sales bar

Average brand age

21 months