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Strata Carbon Steel Pan

Fail

The top 5 products take 100% of clicks, so Strata Carbon Steel Pan is a Fail.

Flapen Score
37
37 / 100
Ranks 9,707 of 11,240 Home & Kitchen niches · −12 vs the category median of 49
Market size
$688K/yr149K searches / yr
90-day growth
-41.3%search demand this quarter
Competition
100%top-5 click share · 1 brands · 3 sellers

Flapen Score

Strata Carbon Steel Pan against its category

The dotted line is the Home & Kitchen average. Past it, Strata Carbon Steel Pan is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Strata Carbon Steel Pan market on Amazon at a glance

Shoppers on Amazon United States searched for Strata Carbon Steel Pan 149K times last year and spent an estimated $688K. One brand takes every click. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 149K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -41.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $688K a year.

Searches, last 12 months
149K
Growth, 90 days vs prior 90
-41.3%
Conversion, latest week
4.0%
Market size, estimated
$688Ka year
Top search term
strata carbon steel pan75K searches a year

02 · Price

A sale here is worth $115.92.

Listings sell for $115.92 on average, from $99.36 to $132.10. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At $115.92 that is $12K to $29K a year per listing.

Average price
$115.92above the $15 to $100 sweet spot
Price range
$99.36–$132.10
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
100–250
Revenue per listing a year
$12K–$29K
Returns
3.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #117 within Pots & Pans. It carries 193 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#117in Pots & Pans
Average rating
4.10 starsAmazon United States average 4.42 stars
Average reviews
193per listing
Listings tracked
3

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Strata Carbon Steel Pan products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

1 flat

Sellers

3

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 1100%

Demand

Strata Carbon Steel Pan search demand

Weekly searches over the year. Pick a range.

3K2KSpike '26Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26Jul '26

Search terms

Top Strata Carbon Steel Pan search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • strata carbon steel pan75K/yr
  • strata pan29K/yr
  • strata frying pan18K/yr
  • strata cookware10K/yr
  • strata carbon steel3K/yr
  • strata pans2K/yr
  • strata pan carbon steel2K/yr
  • strata carbon steel clad frying pan5K/yr
  • strada carbon steel pan2K/yr
  • strata frying pans carbon steel3K/yr

Reviews and returns

What reviews say buyers love and hate about Strata Carbon Steel Pan

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Cooking Experience”
23%of negative reviews mention “Durability”
3.4%of orders come back
“The pan bottom warped after a few months of use”
A buyer, on “Durability”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Strata Carbon Steel Pan questions

Answered from the same tracked data.