stranger things birthday invitations
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Review moat
Incredible41avg incumbent reviews — the moat a new listing must climb
Returns
Great1.0%return rate — above 5% kills the launch gate
Avg price
Great$15.27avg listing price — sweet spot $15–$100
Price range
Good$10.01–$21.08cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$8K$8K/yr · 23K searches
Growth
Bad-47.8%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, stranger things birthday invitations is a $8K/yr Amazon United States market (23K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 26/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
stranger things birthday invitations market data
- Units sold / yr
- 1K–2K
- avg 100–250/product
- Revenue / yr
- $19K–$23K
- units × avg price
- Conversion rate
- 2.4%
- Avg BSR
- #2,293
- Page quality
- 0%
- Prime
- 80%
- Sponsored
- 80%
- Out of stock
- 7.7%
- Avg brand age
- -2 months
- Avg seller age
- 203 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 rising
Sellers
6
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Amcisi43%
- Tsalei35%
- Silly Goose Gifts15%
- Utaqer4%
- PARTY BUZZ3%
Demand
Weekly Amazon search volume, last 18 weeks — -47.8% search growth over the last 90 days.Top stranger things birthday invitations products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 5 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amcisi 36 Pcs Stranger Theme Party Invitations Set - 12 Birthday Party Invitation Cards 12 Envelopes and 12 Stickers for Mystery Things Theme Birthday Party Supplies
Amcisi$13.884.7★11 rev
Tsalei 36 Pcs Horror Theme Birthday Invitations Stranger 5 Movie Birthday Party Invitations Includes 12 invitation cards 12 envelopes and 12 stickers.
Tsalei$14.374.7★26 rev
Silly Goose Gifts Retro Waffle Stranger Themed TV Party Invitations - Kids Birthday Cards Includes 12 Invites with Envelopes
Silly Goose Gifts$16.994.6★116 rev
Utaqer 4x6 11th Birthday Party Invitation Cards With Envelopes set of 20 Pink Neon Eleven Birthday Party Supplies for Boys Girls Kids or Teens Happy Birthday Celebration Invitation-b003
Utaqer$10.014.7★35 rev
50Pcs Stranger 5 TV Party Tableware Sets Movie Theme Birthday Decoration Supplies Including 7 and 9 Paper Plates Napkins and Paper Cup for Boys Girls Theme Party
PARTY BUZZ$21.084.6★17 rev
Newest
by launch dateAmcisi 36 Pcs Stranger Theme Party Invitations Set - 12 Birthday Party Invitation Cards 12 Envelopes and 12 Stickers for Mystery Things Theme Birthday Party Supplies
Amcisi$13.8811 rev
50Pcs Stranger 5 TV Party Tableware Sets Movie Theme Birthday Decoration Supplies Including 7 and 9 Paper Plates Napkins and Paper Cup for Boys Girls Theme Party
PARTY BUZZ$21.0817 rev
Tsalei 36 Pcs Horror Theme Birthday Invitations Stranger 5 Movie Birthday Party Invitations Includes 12 invitation cards 12 envelopes and 12 stickers.
Tsalei$14.3726 rev
Utaqer 4x6 11th Birthday Party Invitation Cards With Envelopes set of 20 Pink Neon Eleven Birthday Party Supplies for Boys Girls Kids or Teens Happy Birthday Celebration Invitation-b003
Utaqer$10.0135 rev
Silly Goose Gifts Retro Waffle Stranger Themed TV Party Invitations - Kids Birthday Cards Includes 12 Invites with Envelopes
Silly Goose Gifts$16.99116 rev
Trending
90-day click momentumAmcisi 36 Pcs Stranger Theme Party Invitations Set - 12 Birthday Party Invitation Cards 12 Envelopes and 12 Stickers for Mystery Things Theme Birthday Party Supplies
Amcisi$13.884.7★
50Pcs Stranger 5 TV Party Tableware Sets Movie Theme Birthday Decoration Supplies Including 7 and 9 Paper Plates Napkins and Paper Cup for Boys Girls Theme Party
PARTY BUZZ$21.084.6★
Tsalei 36 Pcs Horror Theme Birthday Invitations Stranger 5 Movie Birthday Party Invitations Includes 12 invitation cards 12 envelopes and 12 stickers.
Tsalei$14.374.7★
Silly Goose Gifts Retro Waffle Stranger Themed TV Party Invitations - Kids Birthday Cards Includes 12 Invites with Envelopes
Silly Goose Gifts$16.994.6★
Utaqer 4x6 11th Birthday Party Invitation Cards With Envelopes set of 20 Pink Neon Eleven Birthday Party Supplies for Boys Girls Kids or Teens Happy Birthday Celebration Invitation-b003
Utaqer$10.014.7★
What buyers say about stranger things birthday invitations
What buyers praise and complain about, mined from review topics.What buyers love
“Exactly as described”
“They fit his theme perfect”
“not something cheaply made”
“everyone instantly recognized the design”
“Value and price point are decent and they seem very well made”
“The print on each item seems like good quality”
“The printing quality is bright and clear, with sturdy cardstock that doesnt bend easily”
“The cardstock feels nice and thick and not flimsy”
“Easy to use and write on”
“Nice and durable paper-not easily ripped”
What buyers complain about
“The envelopes do not have glue to close so you have to use tape or the provided sticker”
“The invites themselves are larger in side than standard invitations”
Top return reasons
Common questions
- Is stranger things birthday invitations profitable to sell on Amazon United States?
- The niche generates $8K/yr across 5 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -47.8%. Flapen's verdict: Skip it (26/100).
- How competitive is the stranger things birthday invitations niche?
- 5 brands and 6 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in stranger things birthday invitations?
- Top complaints mined from reviews: Adhesion/Stickiness, Size-Overall. The return rate is 1.0%.
- What does it cost to enter the stranger things birthday invitations niche?
- Listings span $10.01–$21.08; the average listing price is $15.27 (sweet spot $15–$100). The average incumbent carries 41 reviews — the moat a new listing must climb.