Stovetop Potpourri

Shoppers searched for this 173K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -41.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $72K a year.

Searches, last 12 months

173K

Growth, 90 days vs prior 90

-41.3%

Conversion, latest week

1.8%

Market size, estimated

$72Ka year

Peak month

November23.1× the quietest month

Top search term

simmer pot kit39K searches a year

Listings sell for $23.97 on average, from $8.97 to $45.29. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $23.97 that is $0 to $2K a year per listing.

Average price

$23.97inside the $15 to $100 sweet spot

Price range

$8.97–$45.29

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.6%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 15.6% of listings are out of stock. The average listing ranks #303 within Home Fragrance. It carries 1,258 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

96%

Out of stock, average day

15.6%

Average rank

#303in Home Fragrance

Average rating

4.23 starsAmazon United States average 4.42 stars

Average reviews

1,258per listing

Listings tracked

51

20 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

20

Successful launches

2Amazon's first-year sales bar

Average brand age

38 months