Is stove top grill profitable to sell on Amazon United States?

The niche generates $523K/yr across 34 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +9.1%. Flapen's verdict: Worth a look (54/100).

How competitive is the stove top grill niche?

24 brands and 99 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 58% of demand.

What do buyers complain about in stove top grill?

Top complaints mined from reviews: Size-Overall, Adhesion/Stickiness, Quality-Overall. The return rate is 3.8%.

When does demand for stove top grill peak?

Demand peaks in Dec; the busiest month runs 1.5× the quietest.

What does it cost to enter the stove top grill niche?

Listings span $15.91–$192.69; the average listing price is $51.60 (sweet spot $15–$100). The average incumbent carries 3,727 reviews — the moat a new listing must climb.

stove top grill

Worth a look

Shows a sweet-spot price point ($51.60 avg), but weak search conversion (2.1%) keeps it on the watch list.

Avg price

Great$51.60

avg listing price — sweet spot $15–$100

Brand share

Great58%

top-5 brand share — no brand owns this niche

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Market size

Good$523K

$523K/yr · 492K searches

Price range

Okay$15.91–$192.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Okay3.8%

return rate — above 5% kills the launch gate

Growth

Okay+9.1%

90-day search growth — must beat 0% to launch

Review moat

Okay3,727.41

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay2.1%

search→purchase rate — share of searches ending in a sale

Signals High Price

According to Flapen's Amazon United States niche tracking, stove top grill is a $523K/yr Amazon United States market (492K searches/yr). The top 5 brands hold 58% of demand. Demand peaks in Dec. Verdict: Worth a look — 54/100.

Data updated Aug 5, 2026 · scored weekly · How we score niches

stove top grill market data

Units sold / yr: 10K–13K; avg 250–500/product
Revenue / yr: $516K–$645K; units × avg price
Conversion rate: 2.1%
Avg BSR: #45
Page quality: 0%
Prime: 100%
Sponsored: 79%
Out of stock: 1.5%
Avg brand age: 46 months
Avg seller age: 168 days

Competition & brand share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

Brands

24 rising

Sellers

Top-5 brand share

58%

Top 20: 95%

Top-5 click share

46%

Top 20: 81%

Open market

38%

Lodge25%
SENSARTE11%
Amazon Basics9%
EWFEN7%
Cuisinart6%
NutriChef4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +9.1% search growth over the last 90 days.

Peak months: Dec · busiest ÷ quietest = 1.5×

Open Trend

Top stove top grill search terms

stove top grill65K/yr +5.7%1.2% conv.
square griddle pan52K/yr +7.9%2.2% conv.
griddle for gas stove40K/yr +39.7%1.5% conv.
induction griddle49K/yr -0.7%1.1% conv.
stovetop grill37K/yr +24.8%1.4% conv.
grill for stove top34K/yr +7.4%1.8% conv.
griddle for induction cooktop32K/yr +13.8%1.2% conv.
stove grill27K/yr +1.9%1.0% conv.
stove top griddle for gas stove33K/yr -13.3%1.8% conv.
gas stove griddle14K/yr +24.4%1.4% conv.

All search terms

Top stove top grill products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Lodge Reversible Cast Iron Grill/Griddle Pan 16.75 x 9.5 - Pre-Seasoned Dual-Sided Double Burner for BBQ Eggs Pancakes Burgers - PFAS Free Cookware - Flat Top Plate for Oven Grill & Campfire

Lodge$38.524.5★27,592 rev

Amazon Basics Pre-Seasoned Cast Iron Reversible Rectangular Grill/Griddle with Even Heat Distribution Black 20 x 10.63 x 0.98 inch

Amazon Basics$31.364.4★5,740 rev

SENSARTE Nonstick Grill Pan for Stove Tops Versatile Griddle with Pour Spouts Square Big Cooking Surface Durable Skillet Indoor & Outdoor Grilling. PFOA Free 9.5 Inch

SENSARTE$20.054.7★2,766 rev

EWFEN Reversible Grill/Griddle 16.7x9.5 Pre-Seasoned Cast Iron Griddle Pan Double Burner Cookware Rectangular Stovetop Griddle with Handles Flat Top Plate for Oven Grill & Campfire

EWFEN$19.894.3★453 rev

Nutrichef Double Burner Griddle Non-Stick Stove Top Griddle for Gas Stove Dishwasher Safe Heatproof Bakelite Handles Even Heat Distribution PFOA & PFOS Free 20 x 12 x 0.8 Inch (Black)

NutriChef$38.524.5★1,090 rev

Newest

by launch date

SENSARTE Nonstick Grill Pan with Lid Grill Pan for Stove Tops Versatile Griddle with Pour Spouts Square Big Cooking Surface Durable Skillet Indoor & Outdoor Grilling. PFOA Free 9.5 Inch

SENSARTE$31.1830 rev

4mo ago

EWFEN Reversible Grill/Griddle 16.7x9.5 Pre-Seasoned Cast Iron Griddle Pan Double Burner Cookware Rectangular Stovetop Griddle with Handles Flat Top Plate for Oven Grill & Campfire

EWFEN$19.89453 rev

11mo ago

Nutrichef Double Burner Griddle Non-Stick Stove Top Griddle for Gas Stove Dishwasher Safe Heatproof Bakelite Handles Even Heat Distribution PFOA & PFOS Free 20 x 12 x 0.8 Inch (Black)

NutriChef$38.521,090 rev

1y ago

Vivicreate Cast Iron Griddle Skillet for Stove Top and Gas Grill Flat Top Grill and Reversible Grill Griddle for Indoor or Camping Cooking Comal Plancha para Tortillas

vivicreate$21.1153 rev

1y ago

Cuisinart MultiClad Pro Triple Ply Stainless 10 x 18 Non-Stick Double Burner Griddle

Cuisinart$69.4337 rev

1y ago

What buyers say about stove top grill

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall16%

“Amazing quality”

Ease Of Cleaning13%

“Clean up is easy”

Cooking Experience8%

“Cooks evenly”

Value For Money7%

“Worth it”

Size-Overall6%

“I love the size”

Non-Stick Coating5%

“Non-stick works perfectly”

Advertised Vs Actual Product4%

“Gets the job done”

Heating4%

“Heats up quickly”

Weight Light3%

“Lightweight and easy to clean”

Durability3%

“Durable piece”

What buyers complain about

Size-Overall10%

“Big”

Adhesion/Stickiness9%

“Everything sticks”

Quality-Overall7%

“Bad quality control”

Weight Heavy7%

“VERY heavy”

Ease Of Cleaning5%

“Hard to clean”

Durability5%

“Didnt last”

Flatness4%

“not lay flat”

Heating4%

“Uneven surface heating”

Rusts/Corrodes4%

“Rusted”

Value For Money3%

“more expensive”

Top return reasons

Size-Overall44%

Weight Heavy8%

Advertised Vs Actual Product5%

Rusts/Corrodes4%

Value For Money4%

Compatibility-Overall4%

Adhesion/Stickiness3%

Functionality-Overall3%

Heating3%

Scratch Resistance2%

Common questions

Is stove top grill profitable to sell on Amazon United States?: The niche generates $523K/yr across 34 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +9.1%. Flapen's verdict: Worth a look (54/100).
How competitive is the stove top grill niche?: 24 brands and 99 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 58% of demand.
What do buyers complain about in stove top grill?: Top complaints mined from reviews: Size-Overall, Adhesion/Stickiness, Quality-Overall. The return rate is 3.8%.
When does demand for stove top grill peak?: Demand peaks in Dec; the busiest month runs 1.5× the quietest.
What does it cost to enter the stove top grill niche?: Listings span $15.91–$192.69; the average listing price is $51.60 (sweet spot $15–$100). The average incumbent carries 3,727 reviews — the moat a new listing must climb.

stove top grill

stove top grill market data

Competition & brand share

Demand & seasonality

Top stove top grill search terms

Top stove top grill products on Amazon

Top sellers

Newest

Trending

What buyers say about stove top grill

What buyers love

What buyers complain about

Top return reasons

Common questions

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