Stoneware Bakeware

Shoppers searched for this 122K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -21.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $82K a year.

Searches, last 12 months

122K

Growth, 90 days vs prior 90

-21.4%

Conversion, latest week

1.7%

Market size, estimated

$82Ka year

Top search term

ceramic baking pan28K searches a year

Listings sell for $40.89 on average, from $9.47 to $142.35. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $40.89 that is $0 to $4K a year per listing.

Average price

$40.89inside the $15 to $100 sweet spot

Price range

$9.47–$142.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

2.7%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #55 within Bakers & Casseroles. It carries 703 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

95%

Out of stock, average day

1.7%

Average rank

#55in Bakers & Casseroles

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

703per listing

Listings tracked

43

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

5Amazon's first-year sales bar

Average brand age

46 months