Is steelers party decorations profitable to sell on Amazon United States?

The niche generates $51K/yr across 17 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is -6.5%. Flapen's verdict: Skip it (40/100).

How competitive is the steelers party decorations niche?

10 brands and 14 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 82% of demand.

What do buyers complain about in steelers party decorations?

Top complaints mined from reviews: Strength, Instructions/User Manual/Troubleshooting, Advertised Vs Actual Product. The return rate is 2.3%.

What does it cost to enter the steelers party decorations niche?

Listings span $5.62–$40.67; the average listing price is $18.55 (sweet spot $15–$100). The average incumbent carries 643 reviews — the moat a new listing must climb.

steelers party decorations

Skip it

A small market ($51K/yr) — this niche doesn't clear our bar today.

Avg price

Great$18.55

avg listing price — sweet spot $15–$100

Price range

Good$5.62–$40.67

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good643.47

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.3%

return rate — above 5% kills the launch gate

Conversion

Good4.2%

search→purchase rate — share of searches ending in a sale

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-6.5%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$51K

$51K/yr · 65K searches

According to Flapen's Amazon United States niche tracking, steelers party decorations is a $51K/yr Amazon United States market (65K searches/yr). The top 5 brands hold 82% of demand. Verdict: Skip it — 40/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

steelers party decorations market data

Units sold / yr: 3K–3K; avg 0–100/product
Revenue / yr: $46K–$56K; units × avg price
Conversion rate: 4.2%
Avg BSR: #1,273
Page quality: 0%
Prime: 100%
Sponsored: 65%
Out of stock: 12.0%
Avg brand age: 36 months
Avg seller age: 179 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

13%

Trendware25%
Ezcpigei25%
Allenjoy21%
MASHAN6%
DecoPac5%
NUWDHP5%
Open — no brand owns it (4 brands, 13%)

Demand

Weekly Amazon search volume, last 42 weeks — -6.5% search growth over the last 90 days.

Open Trend

Top steelers party decorations search terms

steelers party decorations19K/yr +1.8%1.7% conv.
steelers birthday party decorations6K/yr +61.3%2.3% conv.
steelers decorations13K/yr -5.3%0.8% conv.
steelers birthday decorations15K/yr -46.6%2.2% conv.
pittsburgh steelers party decorations6K/yr +7.0%1.4% conv.
steelers party supplies5K/yr -33.9%1.9% conv.

All search terms

Top steelers party decorations products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Steelers of Pittsburgh Football Theme Party Supplies Including Steelers of Pittsburgh Soccer Birthday Bannner Cake Copper Ballon Party Cupcake Topper Suitable for Steelers Team Birthday Party Favor

Ezcpigei$12.514.4★33 rev

Allenjoy Yellow Running American Football Team Player Birthday Party Supplies Sets - 1pc 59 x 35 Backdrop 2pcs Paper Headwear 8pcs Photo Booth Props

Allenjoy$19.995.0★2 rev

Pittsburgh Steelers Tableware Kit 49 ct Officially Licensed

Trendware$40.674.7★281 rev

3Pcs Black and Gold Tablecloth Party Decorations Plastic Black Table Cloth Printed Gold Table Runner Disposable Rectangle Tables Cover for Birthday Retirement Anniversary Graduation Party 54 x108 Inch

MASHAN$8.374.7★2,199 rev

Trendware Pittsburgh Steelers Paper Plate and Napkin Party Kit 72 ct Officially Licensed

Trendware$29.954.7★1,794 rev

Newest

by launch date

DecoPac NFL Pittsburgh Steelers Helmet Rings 24 Football Cupcake Decorations Officially Licensed Football Rings Food Safe Cake Toppers 24 Pack

DecoPac$13.45354 rev

5mo ago

Top Cup NFL Pittsburgh Steelers 20 oz Reusable Aluminum Cups 20 Count | Officially Licensed Durable Reusable & Recyclable Made in USA

Top Cup$21.23727 rev

7mo ago

Trendware Pittsburgh Steelers Paper Plate and Napkin Party Kit 72 ct Officially Licensed

Trendware$29.951,794 rev

7mo ago

Pittsburgh Steelers Tableware Kit 49 ct Officially Licensed

Trendware$40.67281 rev

8mo ago

Trendware Pittsburgh Steelers Tailgating Kit 48 ct Officially Licensed

Trendware$33.74398 rev

8mo ago

What buyers say about steelers party decorations

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall38%

“well made”

Advertised Vs Actual Product15%

“Value & as advertised”

Value For Money7%

“They are cheap enough have a beverage by the pool instead of glass”

Size-Overall5%

“Perfect size”

Thickness4%

“the napkins are thick”

Fun/Entertainment Experience4%

“Fun games”

Gifting Purpose4%

“Great gift for my son”

Storage Capacity4%

“The cups hold enough for a solid pour or a good amount of ice and beverage mix, so you won't have to go back to the tap or fridge too often”

Upholstery/Fabric Quality4%

“Nice table cloth”

Temperature Retention4%

“It keeps beverages hot or cold”

What buyers complain about

Strength31%

“Too flimsy”

Instructions/User Manual/Troubleshooting17%

“This was impossible to figure out without instruction”

Advertised Vs Actual Product17%

“This picture was nothing to the product”

Durability14%

“falling apart as I try to tape to the wall breaking apart very easily”

Thickness6%

“They are a little thin so cant put heavy items on there”

Size-Overall6%

“The plates were smaller than expected”

Top return reasons

Size-Overall16%

Color15%

Advertised Vs Actual Product13%

Value For Money10%

Thin8%

Quality-Overall7%

Material Quality6%

Assembly/Installation4%

Ease Of Use3%

Display Colors3%

Common questions

Is steelers party decorations profitable to sell on Amazon United States?: The niche generates $51K/yr across 17 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is -6.5%. Flapen's verdict: Skip it (40/100).
How competitive is the steelers party decorations niche?: 10 brands and 14 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 82% of demand.
What do buyers complain about in steelers party decorations?: Top complaints mined from reviews: Strength, Instructions/User Manual/Troubleshooting, Advertised Vs Actual Product. The return rate is 2.3%.
What does it cost to enter the steelers party decorations niche?: Listings span $5.62–$40.67; the average listing price is $18.55 (sweet spot $15–$100). The average incumbent carries 643 reviews — the moat a new listing must climb.