Steamer for Clothes

Shoppers searched for this 18.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.4% of those searches ended in a purchase. Searches in the last 90 days moved +23.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45.6M a year.

Searches, last 12 months

18.6M

Growth, 90 days vs prior 90

+23.4%

Conversion, latest week

6.4%

Market size, estimated

$45.6Ma year

Peak month

July1.8× the quietest month

Top search term

steamer for clothes6.0M searches a year

Listings sell for $38.19 on average, from $18.55 to $67.55. Amazon reports units sold in ranges, and this niche reaches the top one: 1,000,000 units or more a year. The average listing sells 30,000 to 40,000 of them. At $38.19 that is $1.1M to $1.5M a year per listing.

Average price

$38.19inside the $15 to $100 sweet spot

Price range

$18.55–$67.55

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1,000,000 or moreAmazon's top range

Units per listing a year

30,000–40,000

Revenue per listing a year

$1.1M–$1.5M

Returns

4.2%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #7 within Irons & Steamers. It carries 20,607 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

1.5%

Average rank

#7in Irons & Steamers

Average rating

4.30 starsAmazon United States average 4.42 stars

Average reviews

20,607per listing

Listings tracked

29

10 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

10Amazon's first-year sales bar

Average brand age

30 months