star wars rug
Skip itWeak search conversion (0.5%) — this niche doesn't clear our bar today.
Avg price
Great$73.67avg listing price — sweet spot $15–$100
Competition
Great37%top-5 click share — an open shelf
Growth
Good+33.8%90-day search growth — must beat 0% to launch
Returns
Good2.8%return rate — above 5% kills the launch gate
Review moat
Good1,423.82avg incumbent reviews — the moat a new listing must climb
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Price range
Okay$12.96–$240.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$60K$60K/yr · 166K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, star wars rug is a $60K/yr Amazon United States market (166K searches/yr). The top 5 brands hold 83% of demand. Verdict: Skip it — 43/100.
Data updated Aug 2, 2026 · scored weekly · How we score niches
star wars rug market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- $55K–$74K
- units × avg price
- Conversion rate
- 0.5%
- Avg BSR
- #4,761
- Page quality
- 0%
- Prime
- 85%
- Sponsored
- 72%
- Out of stock
- 24.0%
- Avg brand age
- 32 months
- Avg seller age
- 149 days
Competition & brand share
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.Brands
15 falling
Sellers
32
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
37%
Top 20: 85%
Open market
12%
- Jay Franco22%
- STAR WARS21%
- Generic21%
- Gertmenian12%
- Ukonic7%
- Feelyou6%
- Open — no brand owns it (9 brands, 12%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +33.8% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.6×
Top star wars rug search terms
- star wars rug110K/yr
- star wars rugs18K/yr
- star wars area rug14K/yr
- star wars carpet7K/yr
- star wars rug for bedroom9K/yr
- starwars rug6K/yr
- death star rug4K/yr
Top star wars rug products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Jay Franco Star Wars Death Star Plush Grey Fluffy Accent Rug - 3 x 3 ft Area Rug for Kids Bedroom or Living Room Decor
Jay Franco$49.904.7★460 rev
Gertmenian Disney Star Wars Area Rug - 4x6 Large Non-Slip Ideal for Children in Bedroom Game Room Classroom Nursery or Play Area - Movie Cover Multi 27062
Gertmenian$77.144.7★677 rev
CR Starwars Millennium Cockpit Rug 941.1 (31x47)=80x120cm;
Generic$74.074.0★15 rev
Star Wars Wampa 3D Character Rug/Play Mat - Super Soft (Official Star Wars Product)
Jay Franco$69.724.8★482 rev
Ukonic Star Wars: A New Hope Title Crawl Printed Area Rug | Indoor Floor Mat Accent Rugs for Living Room and Bedroom Home Decor for Kids Playroom | Lucasfilm Gifts and Collectibles | 26 x 77 Inches
Ukonic$74.984.8★83 rev
Newest
by launch date
Starwars Millenium Falcon Retro Look Art Non-Slip Cotton Base Area Rug KA09.2 3.3 x 4.9 ft =100x150cm
Generic$88.772 rev
Starwars Themed Fan Millennium Carpet Decor Falcon Area Rug TK436.0 1.9 x 2.6 ft =60x80cm
Generic$45.894 rev
Jay Franco Star Wars Darth Vader Bath Rug 20 x 30 Inches Soft Non-Slip Machine Washable Teal Bathroom Mat
Jay Franco$25.932,033 rev
Jay Franco Star Wars Death Star Plush Grey Fluffy Accent Rug - 3 x 3 ft Area Rug for Kids Bedroom or Living Room Decor
Jay Franco$49.90460 rev
Jay Franco Kids Plush Throw Blanket Soft & Comfy 50x70 Inches Throw for Couch or Bed Cozy Home Dcor for Living Room & Bedroom Black - Star Wars
Jay Franco$28.951,090 rev
Trending
90-day click momentum
Lahome Manon Black 8x10 Rugs for Living Room Modern Area Rugs Low Pile Soft Bedroom Rug Washable Abstract Dining Room Rug Large Floor Carpet for Kids Playroom Nursery
Lahome$119.064.4★
Gertmenian Disney Star Wars Indoor Area Rug - 3x5 Small Non-Slip Ideal for Children in Bedroom Game Room Classroom Nursery or Play Area - Star Wars Movie Poster 17285
Gertmenian$26.354.7★
Ukonic Star Wars: A New Hope Title Crawl Printed Area Rug | Indoor Floor Mat Accent Rugs for Living Room and Bedroom Home Decor for Kids Playroom | Lucasfilm Gifts and Collectibles | 26 x 77 Inches
Ukonic$74.984.8★
Jay Franco Star Wars The Mandalorian Blue Space Tufted Polyester Bath Rug Kids Bath Features Baby Yoda Grogu (Official Star Wars Product)
Jay Franco$24.144.7★
Star Wars Han Solos Millennium Falcon Small Area Rug | 39 x 52 Inches
STAR WARS$79.294.8★
What buyers say about star wars rug
What buyers praise and complain about, mined from review topics.What buyers love
“It's very soft”
“Good quality”
“Great size”
“Great Value”
“Product as advertised”
“the colors are so pretty”
“Amazing gift”
“Light”
“Soft and comfortable”
“I adore this rug it is lightweight and it is super soft and squishy”
What buyers complain about
“Lower quality than I had hoped”
“are incorrect in all of them”
“Off color”
“Yet another company false advertising”
“However the material is VERY thin”
“Too thin”
“I feel its too light”
“expensive”
“Its falling apart though”
“No cushion”
Top return reasons
Common questions
- Is star wars rug profitable to sell on Amazon United States?
- The niche generates $60K/yr across 39 tracked products. 2 of 7 products launched in the last 360 days are still selling. 90-day search growth is +33.8%. Flapen's verdict: Skip it (43/100).
- How competitive is the star wars rug niche?
- 15 brands and 32 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 83% of demand.
- What do buyers complain about in star wars rug?
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Color. The return rate is 2.8%.
- When does demand for star wars rug peak?
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- What does it cost to enter the star wars rug niche?
- Listings span $12.96–$240.61; the average listing price is $73.67 (sweet spot $15–$100). The average incumbent carries 1,424 reviews — the moat a new listing must climb.