Stands
FailBuyers convert on only 1.1% of searches, so Stands is a Fail.
- Flapen Score
- 45 / 100Ranks 7,297 of 11,240 Home & Kitchen niches · −4 vs the category median of 4945
- Market size
- $117K/yr397K searches / yr
- 90-day growth
- -3.9%search demand this quarter
- Competition
- 19%top-5 click share · 37 brands · 80 sellers
Flapen Score
Stands against its category
The dotted line is the Home & Kitchen average. Past it, Stands is stronger. Inside it, weaker.
Market
The Stands market on Amazon at a glance
Shoppers on Amazon United States searched for Stands 397K times last year and spent an estimated $117K. The top 5 brands take 80% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 1.1% of those searches ended in a purchase.
Shoppers searched for this 397K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -3.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $117K a year.
- Searches, last 12 months
- 397K
- Growth, 90 days vs prior 90
- -3.9%
- Conversion, latest week
- 1.1%
- Market size, estimated
- $117Ka year
- Peak month
- August1.4× the quietest month
- Top search term
- stands140K searches a year
02 · Price
A sale here is worth $26.44.
Listings sell for $26.44 on average, from $6.89 to $63.94. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $26.44 that is $0 to $3K a year per listing.
- Average price
- $26.44inside the $15 to $100 sweet spot
- Price range
- $6.89–$63.94
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 4.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #100 within Living Room Furniture. It carries 7,726 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.4%
- Average rank
- #100in Living Room Furniture
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 7,726per listing
- Listings tracked
- 125
04 · Newcomers
4 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Stands products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Furinno Just 3-Tier Turn-N-Tube Open Storage Nightstand 1-Pack Plastic Poles Americano/Black
- Price
- $19.94
- Rating
- 4.6/5
- Reviews
- 3,215
- Age
- 2y ago

Furinno TURN-N-TUBE Corner Shelf 5-Tier Corner Bookshelf Open Storage Shelves for Organization and Storage Living Room Home Office Garage Bedroom Espresso
- Price
- $26.63
- Rating
- 4.5/5
- Reviews
- 14,298
- Age
- 15y ago

Furinno TURN-N-TUBE Storage Shelves 4-Tier Toolless Book Shelf Corner Shelf Toolless Open Shelves for Organization and Storage Living Room Garage Home Office Black
- Price
- $23.15
- Rating
- 4.4/5
- Reviews
- 10,108
- Age
- 14y ago

Furinno TURN-N-TUBE Storage Shelves 5-Tier Book Shelf Corner Shelf Toolless Open Shelves for Organization and Storage Living Room Garage Home Office Beech
- Price
- $29.41
- Rating
- 4.5/5
- Reviews
- 2,348
- Age
- 8y ago

Furinno JUST Side Table 3-Tier End Table Open Shelves Night Stand Bedside Table Toolless Assembly for Living Room Bedroom Bathroom French Oak
- Price
- $18.26
- Rating
- 4.5/5
- Reviews
- 59,063
- Age
- 8y ago
Trending
estimated 90-day click momentum
Furinno TURN-N-TUBE Storage Shelves 5-Tier Book Shelf Corner Shelf Toolless Open Shelves for Organization and Storage Living Room Garage Home Office Beech
- Price
- $29.41
- Rating
- 4.5/5
- Reviews
- 2,348
- Age
- 8y ago

Furinno TURN-N-TUBE Corner Shelf 5-Tier Corner Bookshelf Open Storage Shelves for Organization and Storage Living Room Home Office Garage Bedroom Amber Pine
- Price
- $26.48
- Rating
- 4.6/5
- Reviews
- 1,056
- Age
- 4y ago

Furinno TURN-N-TUBE Corner Shelf 5-Tier Corner Bookshelf Open Storage Shelves for Organization and Storage Living Room Home Office Garage Bedroom Dark Brown Grain
- Price
- $25.13
- Rating
- 4.4/5
- Reviews
- 4,725
- Age
- 13y ago

Furinno Turn-N-Tube 5 Tier Corner Display Rack Multipurpose Shelving Unit with Classic Tubes Espresso/Black (18035EX/BK)
- Price
- $24.71
- Rating
- 4.6/5
- Reviews
- 27,137
- Age
- 7y ago

Furinno TURN-N-TUBE Corner Shelf 4-Tier Corner Bookshelf Display Storage Shelves with Open Shelves for Organization and Storage Living Room Home Office Garage Espresso
- Price
- $19.27
- Rating
- 4.6/5
- Reviews
- 27,137
- Age
- 13y ago
Newest
by launch date
TUTOTAK Tall Round Side Table Small End Table Drink Table Pedestal Table
- Price
- $24.06
- Rating
- 4.4/5
- Reviews
- 352
- Age
- 1y ago

YIZAIJIA Plant Stand Indoor Corner Tall 2 Tier Metal Modern Flower Storage Plant Shelf Holder for Living Room Balcony Garden Black (2 Tier-Black Round)
- Price
- $22.04
- Rating
- 4.6/5
- Reviews
- 1,672
- Age
- 1y ago

Furinno Just 3-Tier Turn-N-Tube Open Storage Nightstand 1-Pack Plastic Poles Americano/Black
- Price
- $19.94
- Rating
- 4.6/5
- Reviews
- 3,215
- Age
- 2y ago

Acrylic Display Risers 3 Tier Perfume Organizer Clear Cupcake Stand
- Price
- $7.76
- Rating
- 4.5/5
- Reviews
- 6,004
- Age
- 3y ago

HOOBRO End Table Small Side Table Nightstand with 2-Layer Storage Shelves Sofa Table for Small Spaces Living Room Bedroom Stable Frame Easy Assembly Rustic Brown BF09BZ01
- Price
- $19.91
- Rating
- 4.6/5
- Reviews
- 2,725
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 19% of clicks, no more. An open shelf where new products get seen.
Brands
37 rising
Sellers
80
Est. top-5 brand share
80%
Top 20: 94%
Est. top-5 click share
19%
Top 20: 46%
Open market
18%
- Furinno69%
- HOOBRO5%
- LUBORN2%
- Amazon Basics2%
- TUTOTAK2%
- DECOSIS2%
Demand
Stands search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Stands search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- stands140K/yr
- tall stand54K/yr
- furinno turn n tube47K/yr
- black stand45K/yr
- soporte21K/yr
- turn n tube shelves12K/yr
- furinno turn n tube 5 tier shelf6K/yr
- tube shelf6K/yr
- furinno bookshelves9K/yr
- turn n tube8K/yr
Reviews and returns
What reviews say buyers love and hate about Stands
We read the reviews and the return reasons for every product selling here.
“But small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Stands questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









