Stainless Steel Wok
FailDemand is soft, at -13.6% this quarter, so Stainless Steel Wok is a Fail.
- Flapen Score
- 45 / 100Ranks 7,297 of 11,240 Home & Kitchen niches · −4 vs the category median of 4945
- Market size
- $368K/yr318K searches / yr
- 90-day growth
- -13.6%search demand this quarter
- Competition
- 46%top-5 click share · 21 brands · 53 sellers
Flapen Score
Stainless Steel Wok against its category
The dotted line is the Home & Kitchen average. Past it, Stainless Steel Wok is stronger. Inside it, weaker.
Market
The Stainless Steel Wok market on Amazon at a glance
Shoppers on Amazon United States searched for Stainless Steel Wok 318K times last year and spent an estimated $368K. The top 5 brands take 66% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 1.9% of those searches ended in a purchase.
Shoppers searched for this 318K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -13.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $368K a year.
- Searches, last 12 months
- 318K
- Growth, 90 days vs prior 90
- -13.6%
- Conversion, latest week
- 1.9%
- Market size, estimated
- $368Ka year
- Peak month
- December2.5× the quietest month
- Top search term
- stainless steel wok184K searches a year
02 · Price
A sale here is worth $60.56.
Listings sell for $60.56 on average, from $33.24 to $217.85. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $60.56 that is $6K to $15K a year per listing.
- Average price
- $60.56inside the $15 to $100 sweet spot
- Price range
- $33.24–$217.85
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $6K–$15K
- Returns
- 5.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
87% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #151 within Pots & Pans. It carries 1,160 reviews at 4.52 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 93%
- Out of stock, average day
- 2.1%
- Average rank
- #151in Pots & Pans
- Average rating
- 4.52 starsAmazon United States average 4.42 stars
- Average reviews
- 1,160per listing
- Listings tracked
- 30
04 · Newcomers
3 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 8
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Stainless Steel Wok products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 rising
Sellers
53
Top-5 brand share
66%
Top 20: 99%
Top-5 click share
46%
Top 20: 89%
Open market
29%
- Brand 126%
- Brand 215%
- Brand 314%
- Brand 46%
- Brand 55%
- Brand 64%
Demand
Stainless Steel Wok search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.5×
Search terms
Top Stainless Steel Wok search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- stainless steel wok184K/yr
- stainless steel wok with lid36K/yr
- wok stainless steel30K/yr
- stainless wok24K/yr
- aluminum wok6K/yr
- wok pan stainless steel9K/yr
- stainless steel wok 14 inch5K/yr
- stainless steel wok pan8K/yr
- stainless wok with lid5K/yr
- stainless steel stir fry pan3K/yr
Reviews and returns
What reviews say buyers love and hate about Stainless Steel Wok
We read the reviews and the return reasons for every product selling here.
“It is a bit heavy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Stainless Steel Wok questions
Answered from the same tracked data.









