stainless steel toothbrush holder
Worth a lookShows no brand lock-in (top 5 brands take 49% of clicks), but a small market ($73K/yr) keeps it on the watch list.
Brand share
Great49%top-5 brand share — no brand owns this niche
Returns
Great2.0%return rate — above 5% kills the launch gate
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Avg price
Good$12.06avg listing price — sweet spot $15–$100
Price range
Okay$5.24–$24.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay3,434.67avg incumbent reviews — the moat a new listing must climb
Growth
Okay+2.4%90-day search growth — must beat 0% to launch
Market size
Bad$73K$73K/yr · 143K searches
According to Flapen's Amazon United States niche tracking, stainless steel toothbrush holder is a $73K/yr Amazon United States market (143K searches/yr). The top 5 brands hold 49% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 6, 2026 · scored weekly · How we score niches
stainless steel toothbrush holder market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- $72K–$96K
- units × avg price
- Conversion rate
- 4.2%
- Avg BSR
- #268
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 86%
- Out of stock
- 2.8%
- Avg brand age
- 36 months
- Avg seller age
- 189 days
Competition & brand share
The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.Brands
34 rising
Sellers
71
Top-5 brand share
49%
Top 20: 88%
Top-5 click share
40%
Top 20: 77%
Open market
45%
- iDesign14%
- Luxspire12%
- songsoso8%
- Chintu7%
- Urbanstrive7%
- OXO6%
Demand & seasonality
Weekly Amazon search volume, last 109 weeks — +2.4% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top stainless steel toothbrush holder search terms
- stainless steel toothbrush holder40K/yr
- silver toothbrush holder24K/yr
- brushed nickel toothbrush holder25K/yr
- chrome toothbrush holder13K/yr
- metal toothbrush holder13K/yr
- toothbrush holder stainless steel5K/yr
- brushed nickel toothbrush holder set6K/yr
- toothbrush holders stainless steel5K/yr
- stainless toothbrush holder5K/yr
- toothbrush holder silver4K/yr
Top stainless steel toothbrush holder products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Luxspire Toothbrush Holders for Bathroom Stainless Steel 2 Slots Silver
Luxspire$7.664.6★1,894 rev
iDesign Steel Divided Toothbrush Holder Stand 3.25 x 3.25 x 5.75
iDesign$14.784.4★5,831 rev
Toothbrush and Toothpaste Holder with Divider for Bathroom Countertop Organizer 2 Slots Electric Toothbrush Holders Storage Caddy Drainage for Family Kids (Brushed Silver)
Chintu$9.784.6★1,817 rev
OXO Good Grips Bathroom Toothbrush Holder Set - Stainless Steel
OXO$24.114.5★10,606 rev
HBlife Toothbrush Holders for Bathroom 5 Slots Silver Stainless Steel Bathroom Accessories Organizer
HBlife$6.314.6★29,905 rev
Newest
by launch date
Toothbrush Holder with Base Spring Shape Stainless Steel Pen Holder Bathroom Tabletop Makeup Brush Organizer Toothbrush Stand
Wjwumha$12.905 rev
Toothbrush & Toothpaste Holder for Bathroom Countertop Metal Electric Toothbrush Stand with Razor Slot Ideal Design Caddy for Kids & Family Brushed Silver
Josmimic$12.40114 rev
Stainless Toothbrush Holder Stand for Bathroom: Stainless Steel Ventilated Organizer with Slots for Electric Toothbrushes Toothpaste Razors & Small Comb Unique Footprint Base Design Brushed Silver
songsoso$14.41551 rev
Brushed 18/8 Stainless-Steel Toothbrush Holder Stand: Rustproof Bathroom Countertop Organizer 4 Ventilated Slots Hold Manual Toothbrushes Razor
songsoso$11.88373 rev
Metal Toothbrush Holder Stand for Bathroom: Stainless Steel Ventilated Organizer with Slots for Electric Toothbrushes Toothpaste Razors & Small Comb Unique Footprint Base Design Black
songsoso$12.34551 rev
Trending
90-day click momentumToothbrush Holder with Base Spring Shape Stainless Steel Pen Holder Bathroom Tabletop Makeup Brush Organizer Toothbrush Stand
Wjwumha$12.904.6★
Spring Toothbrush Holder Stainless Steel Spring Shaped Desktop Toothbrush Holder Multifunctional Pen Holder Makeup Brush Toothbrush Storage for Bathroom Tabletop Dressing Table and Sink (Silvery)
WREWING$14.704.2★
Toothbrush & Toothpaste Holder for Bathroom Countertop Metal Electric Toothbrush Stand with Razor Slot Ideal Design Caddy for Kids & Family Brushed Silver
Josmimic$12.404.3★
Toothbrush Holder for Bathrooms Black
Wbbog$5.984.7★
Stainless Toothbrush Holder Stand for Bathroom: Stainless Steel Ventilated Organizer with Slots for Electric Toothbrushes Toothpaste Razors & Small Comb Unique Footprint Base Design Brushed Silver
songsoso$14.414.0★
What buyers say about stainless steel toothbrush holder
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality little basket”
“Exactly as pictured”
“Easy to wash and keep clean”
“Perfect fit”
“Good Value”
“These are well built”
“Good design”
“Very handy thing”
“Great, simple storage for the bathroom”
“its compact footprint is ideal for saving space on crowded countertops or packing for camping”
What buyers complain about
“It's small”
“it started to rust”
“Poor quality control”
“This was a pain in the a** to clean”
“Loose product incorrect screw”
“Cheap plastic”
“cannot be assembled”
“Its a pricey”
“It felt very flimsy and cheap”
“it's definitely a pink hue”
Top return reasons
Common questions
- Is stainless steel toothbrush holder profitable to sell on Amazon United States?
- The niche generates $73K/yr across 43 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is +2.4%. Flapen's verdict: Worth a look (50/100).
- How competitive is the stainless steel toothbrush holder niche?
- 34 brands and 71 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 49% of demand.
- What do buyers complain about in stainless steel toothbrush holder?
- Top complaints mined from reviews: Size-Overall, Rusts/Corrodes, Quality-Overall. The return rate is 2.0%.
- When does demand for stainless steel toothbrush holder peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the stainless steel toothbrush holder niche?
- Listings span $5.24–$24.11; the average listing price is $12.06 (sweet spot $15–$100). The average incumbent carries 3,435 reviews — the moat a new listing must climb.