Stainless Steel Toilet Brush

Shoppers searched for this 110K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved -15.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $166K a year.

Searches, last 12 months

110K

Growth, 90 days vs prior 90

-15.0%

Conversion, latest week

7.9%

Market size, estimated

$166Ka year

Peak month

August1.4× the quietest month

Top search term

stainless steel toilet brush26K searches a year

Listings sell for $18.98 on average, from $6.23 to $36.47. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $18.98 that is $5K to $9K a year per listing.

Average price

$18.98inside the $15 to $100 sweet spot

Price range

$6.23–$36.47

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

$5K–$9K

Returns

1.7%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #155 within Toilet Accessories. It carries 3,054 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

8.3%

Average rank

#155in Toilet Accessories

Average rating

4.37 starsAmazon United States average 4.42 stars

Average reviews

3,054per listing

Listings tracked

37

12 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

9Amazon's first-year sales bar

Average brand age

49 months