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Stainless Steel Muffin Pan

Fail

Demand is soft, at -24.0% this quarter, so Stainless Steel Muffin Pan is a Fail.

Flapen Score
47
47 / 100
Ranks 6,404 of 11,240 Home & Kitchen niches · −2 vs the category median of 49
Market size
$296K/yr175K searches / yr
90-day growth
-24.0%search demand this quarter
Competition
61%top-5 click share · 11 brands · 28 sellers

Flapen Score

Stainless Steel Muffin Pan against its category

The dotted line is the Home & Kitchen average. Past it, Stainless Steel Muffin Pan is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stainless Steel Muffin Pan market on Amazon at a glance

Shoppers on Amazon United States searched for Stainless Steel Muffin Pan 175K times last year and spent an estimated $296K. The top 5 brands take 87% of clicks. Demand peaks in Jan–Feb. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 8.0% of those searches ended in a purchase.

Shoppers searched for this 175K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.0% of those searches ended in a purchase. Searches in the last 90 days moved -24.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $296K a year.

Searches, last 12 months
175K
Growth, 90 days vs prior 90
-24.0%
Conversion, latest week
8.0%
Market size, estimated
$296Ka year
Peak month
January2.0× the quietest month
Top search term
stainless steel muffin pan82K searches a year

02 · Price

A sale here is worth $21.16.

Listings sell for $21.16 on average, from $12.37 to $32.03. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $21.16 that is $11K to $16K a year per listing.

Average price
$21.16inside the $15 to $100 sweet spot
Price range
$12.37–$32.03
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
$11K–$16K
Returns
2.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #108 within Muffin & Cupcake Pans. It carries 826 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
1.9%
Average rank
#108in Muffin & Cupcake Pans
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
826per listing
Listings tracked
20

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
51 months

Products

Top Stainless Steel Muffin Pan products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 rising

Sellers

28

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

9%

  • Brand 127%
  • Brand 226%
  • Brand 319%
  • Brand 48%
  • Brand 57%
  • Brand 64%
  • Open — no brand owns it (5 brands, 9%)

Demand

Stainless Steel Muffin Pan search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 2.0×

Search terms

Top Stainless Steel Muffin Pan search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • stainless steel muffin pan82K/yr
  • stainless steel cupcake pan23K/yr
  • muffin pan stainless steel16K/yr
  • stainless steel muffin tin14K/yr
  • stainless steel muffin pan 1211K/yr
  • stainless muffin pan6K/yr
  • cupcake pan stainless steel5K/yr
  • stainless steel muffin pans4K/yr
  • muffin tin stainless steel4K/yr
  • stainless steel muffin tins3K/yr

Reviews and returns

What reviews say buyers love and hate about Stainless Steel Muffin Pan

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Baking”
13%of negative reviews mention “Ease Of Cleaning”
2.4%of orders come back
“Hard to clean”
A buyer, on “Ease Of Cleaning”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Stainless Steel Muffin Pan questions

Answered from the same tracked data.