St Patricks Day Pillow Covers 18x18
FailDemand is soft, at -97.9% this quarter, so St Patricks Day Pillow Covers 18x18 is a Fail.
- Flapen Score
- 34 / 100Ranks 10,237 of 11,240 Home & Kitchen niches · −15 vs the category median of 4934
- Market size
- $32K/yr284K searches / yr
- 90-day growth
- -97.9%search demand this quarter
- Competition
- 58%top-5 click share · 9 brands · 16 sellers
Flapen Score
St Patricks Day Pillow Covers 18x18 against its category
The dotted line is the Home & Kitchen average. Past it, St Patricks Day Pillow Covers 18x18 is stronger. Inside it, weaker.
Market
The St Patricks Day Pillow Covers 18x18 market on Amazon at a glance
Shoppers on Amazon United States searched for St Patricks Day Pillow Covers 18x18 284K times last year and spent an estimated $32K. The top 5 brands take 73% of clicks. Demand peaks in Jan–Feb–Mar. Flapen scores it 34 out of 100, a Fail.
01 · Demand
An estimated 0.8% of those searches ended in a purchase.
Shoppers searched for this 284K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -97.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.
- Searches, last 12 months
- 284K
- Growth, 90 days vs prior 90
- -97.9%
- Conversion, latest week
- 0.8%
- Market size, estimated
- $32Ka year
- Peak month
- February128.3× the quietest month
- Top search term
- st patricks day pillow covers50K searches a year
02 · Price
A sale here is worth $14.88.
Listings sell for $14.88 on average, from $7.21 to $29.93. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $14.88 that is $1K to $4K a year per listing.
- Average price
- $14.88under the $15 to $100 sweet spot
- Price range
- $7.21–$29.93
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$4K
- Returns
- 4.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
73% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 14.9% of listings are out of stock. The average listing ranks #6,019 within Decorative Pillows, Inserts & Covers. It carries 74 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 82%
- Out of stock, average day
- 14.9%
- Average rank
- #6,019in Decorative Pillows, Inserts & Covers
- Average rating
- 4.45 starsAmazon United States average 4.42 stars
- Average reviews
- 74per listing
- Listings tracked
- 11
04 · Newcomers
0 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 21 months
Products
Top St Patricks Day Pillow Covers 18x18 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 falling
Sellers
16
Top-5 brand share
73%
Top 20: 100%
Top-5 click share
58%
Top 20: 100%
Open market
20%
- Brand 135%
- Brand 211%
- Brand 39%
- Brand 49%
- Brand 58%
- Brand 68%
Demand
St Patricks Day Pillow Covers 18x18 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar · busiest ÷ quietest = 128.3×
Search terms
Top St Patricks Day Pillow Covers 18x18 search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- st patricks day pillow covers50K/yr
- shamrock pillow33K/yr
- st patricks day pillow covers 18x1843K/yr
- st patricks day pillow16K/yr
- st patricks day pillows27K/yr
- st patricks day pillow covers 20x2017K/yr
- st patricks day pillow covers 12x209K/yr
- shamrock pillows8K/yr
- st patricks pillow covers 18x1814K/yr
- st patrick pillow covers6K/yr
Reviews and returns
What reviews say buyers love and hate about St Patricks Day Pillow Covers 18x18
We read the reviews and the return reasons for every product selling here.
“it was an off-white”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
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FAQ
Common St Patricks Day Pillow Covers 18x18 questions
Answered from the same tracked data.