Skip to content
34

st patricks day pillow covers 18x18

Skip it

Soft demand (-97.9% this quarter) — this niche doesn't clear our bar today.

Market size 8Growth 0Conversion 9Competition 44Returns 34Price range 66Avg price 74Brand share 54Review moat 96Quality gap 50

Review moat

Incredible74

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$14.88

avg listing price — sweet spot $15–$100

Price range

Good$7.21–$29.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Returns

Okay4.3%

return rate — above 5% kills the launch gate

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

Market size

Bad$32K

$32K/yr · 284K searches

Growth

Bad-97.9%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, st patricks day pillow covers 18x18 is a $32K/yr Amazon United States market (284K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Jan–Feb–Mar. Verdict: Skip it — 34/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

st patricks day pillow covers 18x18 market data

Units sold / yr
15K–20K
avg 100–250/product
Revenue / yr
$223K–$298K
units × avg price
Conversion rate
0.8%
Avg BSR
#6,019
Page quality
0%
Prime
82%
Sponsored
73%
Out of stock
14.9%
Avg brand age
21 months
Avg seller age
220 days

Competition & brand share

The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

16

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

20%

  • Heirloom Haven35%
  • bLwhzfi11%
  • Cumule9%
  • Maxpetus9%
  • Peking Handicraft8%
  • C&F Home8%

Demand & seasonality

Weekly Amazon search volume, last 98 weeks — -97.9% search growth over the last 90 days.
60K40KSpike '24Holiday '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar · busiest ÷ quietest = 128.3×

Top st patricks day pillow covers 18x18 search terms

  • st patricks day pillow covers50K/yr
  • shamrock pillow33K/yr
  • st patricks day pillow covers 18x1843K/yr
  • st patricks day pillow16K/yr
  • st patricks day pillows27K/yr
  • st patricks day pillow covers 20x2017K/yr
  • st patricks day pillow covers 12x209K/yr
  • shamrock pillows8K/yr
  • st patricks pillow covers 18x1814K/yr
  • st patrick pillow covers6K/yr
All search terms

Top st patricks day pillow covers 18x18 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$2K10%$3K15%$5K20%$6K101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

What buyers say about st patricks day pillow covers 18x18

What buyers praise and complain about, mined from review topics.

What buyers love

Soft Feel19%

“it feels soft to the touch”

Size-Overall15%

“Fit perfectly”

Quality-Overall12%

“They seem well made”

Color10%

“Beautiful color”

Value For Money5%

“Worth It”

Durability5%

“Durable”

Cushion4%

“gives them a cozy look on the couch”

Ease Of Use4%

“So these are easy to use”

Embellishment/Embroidery Quality4%

“I love the embroidery”

Comfort-Overall3%

“Comfortable”

What buyers complain about

Color25%

“it was an off-white”

Value For Money11%

“Also, price for size is too high”

Size-Overall5%

“Small”

Stitch/Finish/Polish4%

“I do think you need to be careful since the sewing ha a few loose threads”

Assembly/Installation2%

“Getting it to evenly fill the too-small case was difficult”

Cushion2%

“An average lumbar pillow this is not”

Ease Of Use2%

“so it was a bit of a struggle getting the insert inside”

Thickness1%

“The plush shamrocks aren't overly plush”

Top return reasons

Size-Overall50%
Advertised Vs Actual Product11%
Material Quality10%
Cushion5%
Color5%
Value For Money3%
Display Colors3%
Quality-Overall2%
Design-Overall2%
Thin2%

Common questions

Is st patricks day pillow covers 18x18 profitable to sell on Amazon United States?
The niche generates $32K/yr across 11 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -97.9%. Flapen's verdict: Skip it (34/100).
How competitive is the st patricks day pillow covers 18x18 niche?
9 brands and 16 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 73% of demand.
What do buyers complain about in st patricks day pillow covers 18x18?
Top complaints mined from reviews: Color, Value For Money, Size-Overall. The return rate is 4.3%.
When does demand for st patricks day pillow covers 18x18 peak?
Demand peaks in Jan–Feb–Mar; the busiest month runs 128.3× the quietest.
What does it cost to enter the st patricks day pillow covers 18x18 niche?
Listings span $7.21–$29.93; the average listing price is $14.88 (sweet spot $15–$100). The average incumbent carries 74 reviews — the moat a new listing must climb.