Squishy Pillow

Shoppers searched for this 471K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $159K a year.

Searches, last 12 months

471K

Growth, 90 days vs prior 90

+5.4%

Conversion, latest week

1.2%

Market size, estimated

$159Ka year

Peak month

December2.3× the quietest month

Top search term

microbead pillows99K searches a year

Listings sell for $27.29 on average, from $7.79 to $68.38. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $27.29 that is $3K to $7K a year per listing.

Average price

$27.29inside the $15 to $100 sweet spot

Price range

$7.79–$68.38

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

1.8%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #307 within Bed Pillows & Positioners. It carries 7,746 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

77%

Out of stock, average day

2.8%

Average rank

#307in Bed Pillows & Positioners

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

7,746per listing

Listings tracked

48

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

44 months