square shower mat
Worth a lookShows a sweet-spot price point ($18.31 avg), but a deep review moat (10,434 avg reviews) keeps it on the watch list.
Avg price
Great$18.31avg listing price — sweet spot $15–$100
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Brand share
Good66%top-5 brand share — brands hold most of the demand
Price range
Good$6.17–$27.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay3.0%return rate — above 5% kills the launch gate
Growth
Okay+13.4%90-day search growth — must beat 0% to launch
Conversion
Okay3.3%search→purchase rate — share of searches ending in a sale
Market size
Okay$145K$145K/yr · 241K searches
Review moat
Bad10,433.98avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, square shower mat is a $145K/yr Amazon United States market (241K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Jan–Mar–Aug. Verdict: Worth a look — 51/100.
Data updated Jul 6, 2026 · scored weekly · How we score niches
square shower mat market data
- Units sold / yr
- 8K–10K
- avg 100–250/product
- Revenue / yr
- $146K–$183K
- units × avg price
- Conversion rate
- 3.3%
- Avg BSR
- #35
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 93%
- Out of stock
- 4.5%
- Avg brand age
- 43 months
- Avg seller age
- 184 days
Competition & brand share
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.Brands
19 falling
Sellers
23
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
41%
Top 20: 78%
Open market
27%
- HITSLAM35%
- Yimobra9%
- GORILLA GRIP8%
- Homerella8%
- OTHWAY6%
- Naoloture6%
Demand & seasonality
Weekly Amazon search volume, last 109 weeks — +13.4% search growth over the last 90 days.Peak months: Jan, Mar, Aug · busiest ÷ quietest = 1.8×
Top square shower mat search terms
- square shower mat113K/yr
- square shower mat non slip anti mold34K/yr
- shower mat with drain hole in middle25K/yr
- shower mat square24K/yr
- square bath mats for shower12K/yr
- square shower mats for inside shower6K/yr
- shower mats for inside shower square6K/yr
- bath tub grip4K/yr
- cut to fit shower mat4K/yr
- cut to size shower mat4K/yr
Top square shower mat products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
HITSLAM Shower Mat Anti Slip Square Bath Mat for Tub Non Slip with Suction Cups and Drain Holes 21x21 Inch Bathroom Shower Stall Floor Mat Machine Washable Soft on Feet Clear
HITSLAM$9.404.4★1,147 rev
Yimobra Shower Mat 21X21 Inch Square Non Slip Bathtub Mat with Large Suction Cups&Drain Holes Soft Fast Dry Shower Stall Mats for Inside Shower Machine Washable BPA-Free Bath Essentials Clear Gray
Yimobra$11.394.4★12,078 rev
HITSLAM Square Shower Mat 24 x 24 Inch Non Slip Bath Mat for Tub Soft PVC Loofah Bathtub Mats with Drain Holes Quick Drying Bathroom Stall Floor Mat Bathroom Accessories Without Suction Cup Grey
HITSLAM$14.344.5★2,567 rev
OTHWAY Square Shower Mat 27x 27 Extra Large Shower Mats for Inside Shower TPE Anti Slip Shower Mat with Suction Cups Drain Holes Machine Washable Shower Floor Mat (Grey)
OTHWAY$21.704.4★738 rev
GORILLA GRIP Patented Square Shower Stall Mat Small Bathtub Floor Mats for Stand Up Showers with Suction Cups and Drainage Holes Machine Wash Soft on Feet Bathroom Accessories 21x21 Inch Clear
GORILLA GRIP$23.064.5★112,114 rev
Newest
by launch date
HITSLAM 21x21 Inch Square Shower Mat Non Slip Anti Slip Bathtub Mat with Strong Suction Cups & Drainage Holes Machine Washable Bathroom Floor Mat for Inside Shower Stall and Tub Clear
HITSLAM$9.0028 rev
HITSLAM Non Slip Shower Stall Mat with Center Drain Hole Diamond Textured PVC Bath Mat for Inside Shower Machine Washable Strong Suction Cups for Bathroom Bathtub Mat 24x24 Inch Clear
HITSLAM$10.91468 rev
HITSLAM Square Shower Mat Non Slip PVC Stall Mat 24x24 Clear
HITSLAM$13.50211 rev
Square Shower Mat Non Slip: 32x32 Inch Extra Large Shower Mats with Drain Hole in Middle -Anti Slip Shower Mats for Inside Shower -Loofah Shower Floor Mat Bath Mat for Shower Stall Bathtub Elderly
KAZOLEN$26.58114 rev
HITSLAM Shower Mat Anti Slip Square Bath Mat for Tub Non Slip with Suction Cups and Drain Holes 21x21 Inch Bathroom Shower Stall Floor Mat Machine Washable Soft on Feet Clear
HITSLAM$9.401,147 rev
Trending
90-day click momentumHITSLAM 21x21 Inch Square Shower Mat Non Slip Anti Slip Bathtub Mat with Strong Suction Cups & Drainage Holes Machine Washable Bathroom Floor Mat for Inside Shower Stall and Tub Clear
HITSLAM$9.004.2★
homerella Square Shower Mat Non Slip Anti Mold 21x21 Anti Slip Shower Mat
Homerella$21.504.4★
homerella Square Shower Mat Non Slip Anti Mold 21x21 Anti Slip Shower Mat
Homerella$21.284.4★
HITSLAM Non Slip Shower Stall Mat with Center Drain Hole Diamond Textured PVC Bath Mat for Inside Shower Machine Washable Strong Suction Cups for Bathroom Bathtub Mat 24x24 Inch Clear
HITSLAM$10.914.2★
HITSLAM Shower Mat Anti Slip Square Bath Mat for Tub Non Slip with Suction Cups and Drain Holes 21x21 Inch Bathroom Shower Stall Floor Mat Machine Washable Soft on Feet Clear
HITSLAM$9.404.4★
What buyers say about square shower mat
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent grip”
“Fits shower exactly”
“Excellent Quality”
“As advertised”
“affordable price”
“Very comfortable”
“Safe and secure”
“Works great in the shower”
“Easy to clean”
“Suction is great”
What buyers complain about
“it doesn't grip”
“Didn't stick to bath tub”
“Does not suction as stated”
“I dont like the fact that it is too short”
“Chemical smell”
“Not so easy to clean”
“is not sturdy and long lasting”
“Doesn't work on tile”
“it's not soft”
“Bad quality”
Top return reasons
Common questions
- Is square shower mat profitable to sell on Amazon United States?
- The niche generates $145K/yr across 45 tracked products. 4 of 14 products launched in the last 360 days are still selling. 90-day search growth is +13.4%. Flapen's verdict: Worth a look (51/100).
- How competitive is the square shower mat niche?
- 19 brands and 23 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 66% of demand.
- What do buyers complain about in square shower mat?
- Top complaints mined from reviews: Grip, Adhesion/Stickiness, Suction. The return rate is 3.0%.
- When does demand for square shower mat peak?
- Demand peaks in Jan–Mar–Aug; the busiest month runs 1.8× the quietest.
- What does it cost to enter the square shower mat niche?
- Listings span $6.17–$27.10; the average listing price is $18.31 (sweet spot $15–$100). The average incumbent carries 10,434 reviews — the moat a new listing must climb.