Square Plates

Shoppers searched for this 543K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -10.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $353K a year.

Searches, last 12 months

543K

Growth, 90 days vs prior 90

-10.4%

Conversion, latest week

1.3%

Market size, estimated

$353Ka year

Peak month

December1.9× the quietest month

Top search term

square plates117K searches a year

Listings sell for $50.00 on average, from $7.13 to $168.32. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $50.00 that is $0 to $5K a year per listing.

Average price

$50.00inside the $15 to $100 sweet spot

Price range

$7.13–$168.32

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$5K

Returns

3.1%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #354 within Dinnerware. It carries 2,774 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

98%

Out of stock, average day

5.7%

Average rank

#354in Dinnerware

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

2,774per listing

Listings tracked

84

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

47 months