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Spring Outdoor Decor

Maybe

The top 5 brands take only 24% of clicks. But buyers convert on only 0.6% of searches, so Spring Outdoor Decor is a Maybe.

Flapen Score
53
53 / 100
Top 30% of 11,240 Home & Kitchen niches · +4 vs the category median of 49
Market size
$93K/yr740K searches / yr
90-day growth
-3.8%search demand this quarter
Competition
22%top-5 click share · 72 brands · 101 sellers

Flapen Score

Spring Outdoor Decor against its category

The dotted line is the Home & Kitchen average. Past it, Spring Outdoor Decor is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spring Outdoor Decor market on Amazon at a glance

Shoppers on Amazon United States searched for Spring Outdoor Decor 740K times last year and spent an estimated $93K. The top 5 brands take 24% of clicks. Demand peaks in Mar–Apr–Jul. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 740K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $93K a year.

Searches, last 12 months
740K
Growth, 90 days vs prior 90
-3.8%
Conversion, latest week
0.6%
Market size, estimated
$93Ka year
Peak month
March4.9× the quietest month
Top search term
door decor339K searches a year

02 · Price

A sale here is worth $22.14.

Listings sell for $22.14 on average, from $4.73 to $91.00. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $22.14 that is $0 to $2K a year per listing.

Average price
$22.14inside the $15 to $100 sweet spot
Price range
$4.73–$91.00
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

99% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #704 within Decorative Signs & Plaques. It carries 1,921 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
99%
Prime listings
98%
Out of stock, average day
0.6%
Average rank
#704in Decorative Signs & Plaques
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
1,921per listing
Listings tracked
90

04 · Newcomers

2 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
2Amazon's first-year sales bar
Average brand age
29 months

Products

Top Spring Outdoor Decor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 22% of clicks. An open shelf where new products get seen.

Brands

72 falling

Sellers

101

Top-5 brand share

24%

Top 20: 64%

Top-5 click share

22%

Top 20: 52%

Open market

73%

  • Brand 17%
  • Brand 25%
  • Brand 34%
  • Brand 44%
  • Brand 54%
  • Brand 64%

Demand

Spring Outdoor Decor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Mar, Apr, Jul · busiest ÷ quietest = 4.9×

Search terms

Top Spring Outdoor Decor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • door decor339K/yr
  • front door decorations81K/yr
  • front porch sign39K/yr
  • farmhouse porch decor36K/yr
  • front door decoration26K/yr
  • front door decor ideas25K/yr
  • outside door decor23K/yr
  • front entrance decor18K/yr
  • farmhouse front porch decor19K/yr
  • front porch signs16K/yr

Reviews and returns

What reviews say buyers love and hate about Spring Outdoor Decor

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Size-Overall”
2.8%of orders come back
“Its to large”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Spring Outdoor Decor questions

Answered from the same tracked data.