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Spongebob Inflatable Costume

Fail

Shoppers spend an estimated $9K a year here, so Spongebob Inflatable Costume is a Fail.

Flapen Score
34
34 / 100
Ranks 10,237 of 11,240 Home & Kitchen niches · −15 vs the category median of 49
Market size
$9K/yr96K searches / yr
90-day growth
+33.9%search demand this quarter
Competition
73%top-5 click share · 7 brands · 24 sellers

Flapen Score

Spongebob Inflatable Costume against its category

The dotted line is the Home & Kitchen average. Past it, Spongebob Inflatable Costume is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spongebob Inflatable Costume market on Amazon at a glance

Shoppers on Amazon United States searched for Spongebob Inflatable Costume 96K times last year and spent an estimated $9K. The top 5 brands take 95% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 96K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +33.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $9K a year.

Searches, last 12 months
96K
Growth, 90 days vs prior 90
+33.9%
Conversion, latest week
0.2%
Market size, estimated
$9Ka year
Peak month
October37.6× the quietest month
Top search term
spongebob inflatable costume38K searches a year

02 · Price

A sale here is worth $51.35.

Listings sell for $51.35 on average, from $7.93 to $108.25. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $51.35 that is $0 to $5K a year per listing.

Average price
$51.35inside the $15 to $100 sweet spot
Price range
$7.93–$108.25
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
3.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

31% of listings pay for placement with sponsored ads. 54% ship with Prime. On an average day, 42.7% of listings are out of stock. The average listing ranks #22,013 within Balloons. It carries 173 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
31%
Prime listings
54%
Out of stock, average day
42.7%
Average rank
#22,013in Balloons
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
173per listing
Listings tracked
13

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Spongebob Inflatable Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

24

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

2%

  • Brand 147%
  • Brand 223%
  • Brand 312%
  • Brand 48%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (1 brand, 2%)

Demand

Spongebob Inflatable Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Spike '25Prime Day '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 37.6×

Search terms

Top Spongebob Inflatable Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • spongebob inflatable costume38K/yr
  • inflatable spongebob costume18K/yr
  • spongebob blow up costume7K/yr
  • spongebob costume inflatable11K/yr
  • blow up spongebob costume5K/yr
  • inflatable costume spongebob7K/yr
  • inflatable spongebob costume kids6K/yr
  • spongebob inflatable costume kids4K/yr

Reviews and returns

What reviews say buyers love and hate about Spongebob Inflatable Costume

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Size-Overall”
25%of negative reviews mention “Smell”
3.8%of orders come back
“had a weird odor”
A buyer, on “Smell”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Spongebob Inflatable Costume questions

Answered from the same tracked data.