Splish Splash Birthday Decorations

Shoppers searched for this 65K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +388.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $29K a year.

Searches, last 12 months

65K

Growth, 90 days vs prior 90

+388.5%

Conversion, latest week

2.7%

Market size, estimated

$29Ka year

Peak month

June25.9× the quietest month

Top search term

splish splash party decorations33K searches a year

Listings sell for $16.50 on average, from $5.85 to $29.41. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $16.50 that is $0 to $2K a year per listing.

Average price

$16.50inside the $15 to $100 sweet spot

Price range

$5.85–$29.41

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.6%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #2,666 within Party Packs. It carries 437 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

5.1%

Average rank

#2,666in Party Packs

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

437per listing

Listings tracked

31

10 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

10

Successful launches

2Amazon's first-year sales bar

Average brand age

28 months