Skip to content

Spirit Birthday Party Supplies for Girls

Fail

The top 5 brands take 100% of clicks, so Spirit Birthday Party Supplies for Girls is a Fail.

Flapen Score
44
44 / 100
Ranks 7,719 of 11,240 Home & Kitchen niches · −5 vs the category median of 49
Market size
$10K/yr18K searches / yr
90-day growth
+19.5%search demand this quarter
Competition
50%top-5 click share · 5 brands · 22 sellers

Flapen Score

Spirit Birthday Party Supplies for Girls against its category

The dotted line is the Home & Kitchen average. Past it, Spirit Birthday Party Supplies for Girls is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spirit Birthday Party Supplies for Girls market on Amazon at a glance

Shoppers on Amazon United States searched for Spirit Birthday Party Supplies for Girls 18K times last year and spent an estimated $10K. All 5 brands take every click. Demand peaks in Aug. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 3.7% of those searches ended in a purchase.

Shoppers searched for this 18K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved +19.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10K a year.

Searches, last 12 months
18K
Growth, 90 days vs prior 90
+19.5%
Conversion, latest week
3.7%
Market size, estimated
$10Ka year
Peak month
August2.1× the quietest month
Top search term
spirit birthday party supplies for girls5K searches a year

02 · Price

A sale here is worth $15.01.

Listings sell for $15.01 on average, from $4.53 to $47.92. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $15.01 that is $0 to $2K a year per listing.

Average price
$15.01inside the $15 to $100 sweet spot
Price range
$4.53–$47.92
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

71% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #5,733 within Party Packs. It carries 189 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
95%
Out of stock, average day
3.1%
Average rank
#5,733in Party Packs
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
189per listing
Listings tracked
21

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Spirit Birthday Party Supplies for Girls products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

5 falling

Sellers

22

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

50%

Top 20: 99%

Open market

0%

  • Brand 187%
  • Brand 25%
  • Brand 34%
  • Brand 43%
  • Brand 51%

Demand

Spirit Birthday Party Supplies for Girls search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 2.1×

Search terms

Top Spirit Birthday Party Supplies for Girls search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • spirit birthday party supplies for girls5K/yr
  • spirit birthday decorations5K/yr
  • spirit party decorations2K/yr
  • spirit riding free party supplies4K/yr
  • spirit birthday1K/yr
  • spirit party supplies429/yr
  • spirit birthday party812/yr

Reviews and returns

What reviews say buyers love and hate about Spirit Birthday Party Supplies for Girls

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Adhesion/Stickiness”
33%of negative reviews mention “Thickness”
1.7%of orders come back
“thicker then previously tablecloths I've used”
A buyer, on “Thickness”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Spirit Birthday Party Supplies for Girls questions

Answered from the same tracked data.