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61

spidey and his amazing friends birthday decorations

Worth a look

Shows low returns (1.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 72Growth 18Conversion 45Competition 79Returns 88Price range 71Avg price 79Brand share 76Review moat 87Quality gap 24

Returns

Great1.4%

return rate — above 5% kills the launch gate

Review moat

Great260.73

avg incumbent reviews — the moat a new listing must climb

Competition

Great36%

top-5 click share — an open shelf

Avg price

Great$16.69

avg listing price — sweet spot $15–$100

Brand share

Great59%

top-5 brand share — no brand owns this niche

Market size

Good$784K

$784K/yr · 1.3M searches

Price range

Good$5.96–$37.64

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay3.6%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-13.1%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, spidey and his amazing friends birthday decorations is a $784K/yr Amazon United States market (1.3M searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Jan. Verdict: Worth a look — 61/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

spidey and his amazing friends birthday decorations market data

Units sold / yr
40K–50K
avg 500–750/product
Revenue / yr
$668K–$835K
units × avg price
Conversion rate
3.6%
Avg BSR
#1,329
Page quality
0%
Prime
100%
Sponsored
82%
Out of stock
6.9%
Avg brand age
22 months
Avg seller age
140 days

Competition & brand share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

Brands

24 falling

Sellers

51

Top-5 brand share

59%

Top 20: 97%

Top-5 click share

36%

Top 20: 77%

Open market

35%

  • Telifor27%
  • TLTSDWQ11%
  • Amscan8%
  • Eazyco7%
  • PHD CAKE6%
  • Marvel6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -13.1% search growth over the last 90 days.
45K35KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 2.3×

Top spidey and his amazing friends birthday decorations search terms

  • spidey and friends birthday decorations678K/yr
  • spidey birthday decorations186K/yr
  • spidey and his amazing friends birthday131K/yr
  • spidey and his amazing friends birthday decorations67K/yr
  • spidey birthday38K/yr
  • spidey and friends birthday28K/yr
  • spidey party decorations25K/yr
  • spiderman and friends birthday decorations22K/yr
  • spidey decorations16K/yr
  • spidey party13K/yr
All search terms

Top spidey and his amazing friends birthday decorations products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$31K8%$63K12%$94K16%$125K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about spidey and his amazing friends birthday decorations

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall17%

“Excellent product”

Value For Money10%

“Great deal”

Size-Overall9%

“True to size”

Color8%

“very colorful”

Fun/Entertainment Experience7%

“keep kids entertained”

Durability6%

“Durable and vibrant”

Advertised Vs Actual Product6%

“Just as advertised”

Design-Overall6%

“The design is perfect”

Ease Of Use4%

“easy to use”

Assembly/Installation3%

“Very easy to assemble”

What buyers complain about

Size-Overall22%

“Its really big”

Quality-Overall8%

“Cheap table cloth”

Durability7%

“Broke right away”

Smell6%

“has a horrible chemical smell”

Adhesion/Stickiness6%

“not stick them anywhere”

Value For Money5%

“Was worried they were going to be cheap”

Advertised Vs Actual Product5%

“Misrepresented in picture”

Thickness2%

“The plates are also pretty thin”

Color2%

“the colors are SUPER muted”

Product Condition1%

“Used products sold as new”

Top return reasons

Size-Overall33%
Value For Money18%
Advertised Vs Actual Product9%
Quality-Overall8%
Adhesion/Stickiness4%
Functionality-Overall3%
Defective Material/Parts3%
Color3%
Material Quality2%
Print Quality2%

Common questions

Is spidey and his amazing friends birthday decorations profitable to sell on Amazon United States?
The niche generates $784K/yr across 44 tracked products. 16 of 23 products launched in the last 360 days are still selling. 90-day search growth is -13.1%. Flapen's verdict: Worth a look (61/100).
How competitive is the spidey and his amazing friends birthday decorations niche?
24 brands and 51 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 59% of demand.
What do buyers complain about in spidey and his amazing friends birthday decorations?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 1.4%.
When does demand for spidey and his amazing friends birthday decorations peak?
Demand peaks in Jan; the busiest month runs 2.3× the quietest.
What does it cost to enter the spidey and his amazing friends birthday decorations niche?
Listings span $5.96–$37.64; the average listing price is $16.69 (sweet spot $15–$100). The average incumbent carries 261 reviews — the moat a new listing must climb.