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48

spiderman blanket

Skip it

Soft demand (-10.3% this quarter) — this niche doesn't clear our bar today.

Market size 51Growth 20Conversion 23Competition 61Returns 80Price range 93Avg price 94Brand share 35Review moat 49Quality gap 25

Avg price

Great$22.42

avg listing price — sweet spot $15–$100

Price range

Great$14.38–$36.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.8%

return rate — above 5% kills the launch gate

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Market size

Good$302K

$302K/yr · 721K searches

Review moat

Okay1,608.54

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Growth

Bad-10.3%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, spiderman blanket is a $302K/yr Amazon United States market (721K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 48/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

spiderman blanket market data

Units sold / yr
20K–25K
avg 250–500/product
Revenue / yr
$448K–$561K
units × avg price
Conversion rate
1.9%
Avg BSR
#349
Page quality
0%
Prime
96%
Sponsored
79%
Out of stock
4.7%
Avg brand age
32 months
Avg seller age
159 days

Competition & brand share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 flat

Sellers

29

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

48%

Top 20: 93%

Open market

12%

  • Jay Franco30%
  • GAIGISFUR23%
  • Northwest18%
  • Disney9%
  • Surreal Entertainment4%
  • Breling4%
  • Open — no brand owns it (5 brands, 12%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -10.3% search growth over the last 90 days.
60K40KHoliday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 6.7×

Top spiderman blanket search terms

  • spiderman blanket396K/yr
  • spider man blanket73K/yr
  • spiderman blanket for boys71K/yr
  • spiderman throw blanket39K/yr
  • spiderman blanket adult30K/yr
  • spider-man blanket13K/yr
  • spider man blankets for boys14K/yr
  • spiderman blankets8K/yr
  • spiderman baby blanket6K/yr
  • spider-man blankets6K/yr
All search terms

Top spiderman blanket products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$30K20%$60K30%$91K40%$121K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about spiderman blanket

What buyers praise and complain about, mined from review topics.

What buyers love

Soft Feel34%

“soft material”

Gifting Purpose9%

“A nice gift”

Quality-Overall9%

“good quality blanket”

Value For Money6%

“Good for the price”

Advertised Vs Actual Product5%

“Item is as advertized”

Weight Light5%

“Lightweight”

Size-Overall5%

“Perfect size”

Warmth5%

“keeps him warm”

Color3%

“Colors are so beautiful”

Washability2%

“is warm enough and durable, the material and colors have held up through several washes”

What buyers complain about

Size-Overall22%

“came quick its really big”

Thickness16%

“Cheap and too thin”

Material Quality8%

“Cheap Material”

Thin7%

“Thin”

Quality-Overall7%

“The quality of the blanket is very cheap”

Value For Money4%

“honestly not worth the money”

Color2%

“Not that thick colors are bold”

Warmth2%

“Not a warm blanket”

Length2%

“Still kind of short for my 5 year old”

Weight Light2%

“lighter weight than what I hoped”

Top return reasons

Size-Overall39%
Thin23%
Material Quality10%
Quality-Overall6%
Value For Money5%
Advertised Vs Actual Product4%
Color3%
Product Condition1%
Stitch/Finish/Polish1%
Soft Feel1%

Common questions

Is spiderman blanket profitable to sell on Amazon United States?
The niche generates $302K/yr across 24 tracked products. 2 of 6 products launched in the last 360 days are still selling. 90-day search growth is -10.3%. Flapen's verdict: Skip it (48/100).
How competitive is the spiderman blanket niche?
11 brands and 29 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 84% of demand.
What do buyers complain about in spiderman blanket?
Top complaints mined from reviews: Size-Overall, Thickness, Material Quality. The return rate is 1.8%.
When does demand for spiderman blanket peak?
Demand peaks in Nov–Dec; the busiest month runs 6.7× the quietest.
What does it cost to enter the spiderman blanket niche?
Listings span $14.38–$36.00; the average listing price is $22.42 (sweet spot $15–$100). The average incumbent carries 1,609 reviews — the moat a new listing must climb.