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spiderman birthday decorations

Launch it

A $2.4M/yr market growing +4.2% this quarter with returns at 1.4% — clears our launch bar.

Market size 95Growth 30Conversion 45Competition 81Returns 87Price range 63Avg price 80Brand share 85Review moat 80Quality gap 27

Market size

Incredible$2.4M

$2.4M/yr · 4.0M searches

Returns

Great1.4%

return rate — above 5% kills the launch gate

Brand share

Great50%

top-5 brand share — no brand owns this niche

Competition

Great34%

top-5 click share — an open shelf

Review moat

Great400.85

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$16.97

avg listing price — sweet spot $15–$100

Price range

Good$3.01–$35.33

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Okay3.6%

search→purchase rate — share of searches ending in a sale

Growth

Okay+4.2%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, spiderman birthday decorations is a $2.4M/yr Amazon United States market (4.0M searches/yr). The top 5 brands hold 50% of demand. Verdict: Launch it — 66/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

spiderman birthday decorations market data

Units sold / yr
100K–125K
avg 1,250–1,500/product
Revenue / yr
$1.7M–$2.1M
units × avg price
Conversion rate
3.6%
Avg BSR
#1,108
Page quality
0%
Prime
100%
Sponsored
87%
Out of stock
4.1%
Avg brand age
25 months
Avg seller age
144 days

Competition & brand share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

Brands

39 falling

Sellers

80

Top-5 brand share

50%

Top 20: 86%

Top-5 click share

34%

Top 20: 71%

Open market

43%

  • Telifor13%
  • Unique12%
  • PHD CAKE9%
  • TOCKFIT9%
  • Amscan7%
  • GVIOOEI6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +4.2% search growth over the last 90 days.
100K60KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.9×

Top spiderman birthday decorations search terms

  • spiderman birthday decorations1.7M/yr
  • spidey and friends birthday decorations678K/yr
  • spider man birthday decorations243K/yr
  • spidey birthday decorations186K/yr
  • spiderman party decorations183K/yr
  • spiderman birthday146K/yr
  • spiderman decorations142K/yr
  • spiderman backdrop128K/yr
  • spidey and his amazing friends birthday131K/yr
  • miles morales birthday decorations69K/yr
All search terms

Top spiderman birthday decorations products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$72K6%$145K9%$217K12%$289K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about spiderman birthday decorations

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“the quality seems reasonable”

Value For Money13%

“great value”

Size-Overall9%

“Great size”

Color8%

“very colorful”

Advertised Vs Actual Product7%

“As advertised”

Design-Overall6%

“the designs are cute”

Fun/Entertainment Experience6%

“Fun in the sun”

Durability4%

“Durable and vibrant”

Ease Of Use4%

“Easy to use”

Assembly/Installation2%

“Easy set up”

What buyers complain about

Size-Overall22%

“Sizing not close”

Quality-Overall10%

“Cheap table cloth”

Smell7%

“has a horrible chemical smell”

Durability6%

“Broke right away”

Value For Money6%

“at first I thought it was overpriced”

Adhesion/Stickiness4%

“not sticky”

Advertised Vs Actual Product4%

“Doesnt really look like the picture”

Assembly/Installation4%

“And its a pain to assemble”

Inflation/Deflation2%

“Balloons were not great at all - every time I would blow them up”

Ease Of Use2%

“Couldn't use it”

Top return reasons

Size-Overall31%
Value For Money18%
Advertised Vs Actual Product9%
Quality-Overall8%
Defective Material/Parts4%
Functionality-Overall4%
Adhesion/Stickiness4%
Color3%
Inflation/Deflation3%
Material Quality2%

Common questions

Is spiderman birthday decorations profitable to sell on Amazon United States?
The niche generates $2.4M/yr across 55 tracked products. 15 of 23 products launched in the last 360 days are still selling. 90-day search growth is +4.2%. Flapen's verdict: Launch it (66/100).
How competitive is the spiderman birthday decorations niche?
39 brands and 80 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 50% of demand.
What do buyers complain about in spiderman birthday decorations?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Smell. The return rate is 1.4%.
When does demand for spiderman birthday decorations peak?
Demand is steady year-round — the busiest month runs 1.9× the quietest.
What does it cost to enter the spiderman birthday decorations niche?
Listings span $3.01–$35.33; the average listing price is $16.97 (sweet spot $15–$100). The average incumbent carries 401 reviews — the moat a new listing must climb.