Spell Candles

Shoppers searched for this 652K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved +0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $482K a year.

Searches, last 12 months

652K

Growth, 90 days vs prior 90

+0.3%

Conversion, latest week

5.7%

Market size, estimated

$482Ka year

Peak month

December1.8× the quietest month

Top search term

spell candles128K searches a year

Listings sell for $12.90 on average, from $6.38 to $27.80. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At $12.90 that is $13K to $16K a year per listing.

Average price

$12.90under the $15 to $100 sweet spot

Price range

$6.38–$27.80

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

1,000–1,250

Revenue per listing a year

$13K–$16K

Returns

1.4%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #166 within Candles. It carries 2,771 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

1.2%

Average rank

#166in Candles

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

2,771per listing

Listings tracked

25

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

2Amazon's first-year sales bar

Average brand age

47 months