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speakeasy decor

Skip it

A small market ($72K/yr) — this niche doesn't clear our bar today.

Market size 18Growth 23Conversion 20Competition 87Returns 26Price range 69Avg price 95Brand share 96Review moat 59Quality gap 35

Brand share

Incredible32%

top-5 brand share — no brand owns this niche

Avg price

Incredible$27.58

avg listing price — sweet spot $15–$100

Competition

Great28%

top-5 click share — an open shelf

Price range

Good$8.27–$130.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,127.43

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay4.9%

return rate — above 5% kills the launch gate

Growth

Bad-4.8%

90-day search growth — must beat 0% to launch

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad$72K

$72K/yr · 166K searches

According to Flapen's Amazon United States niche tracking, speakeasy decor is a $72K/yr Amazon United States market (166K searches/yr). The top 5 brands hold 32% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 48/100.

Data updated Aug 1, 2026 · scored weekly · How we score niches

speakeasy decor market data

Units sold / yr
3K–3K
avg 0–100/product
Revenue / yr
$69K–$83K
units × avg price
Conversion rate
1.6%
Avg BSR
#10,053
Page quality
0%
Prime
86%
Sponsored
95%
Out of stock
2.0%
Avg brand age
34 months
Avg seller age
171 days

Competition & brand share

Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.

Brands

67 falling

Sellers

99

Top-5 brand share

32%

Top 20: 68%

Top-5 click share

28%

Top 20: 61%

Open market

64%

  • Lone Star Art8%
  • ZkleoDru7%
  • XMXFC6%
  • DECORKEY6%
  • HoneyCare5%
  • Beistle5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -4.8% search growth over the last 90 days.
5K3KPrime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 1.7×

Top speakeasy decor search terms

  • speakeasy decor75K/yr
  • speakeasy28K/yr
  • speakeasy bar decor17K/yr
  • speak easy room decor15K/yr
  • speakeasy wall art8K/yr
  • prohibition decor14K/yr
  • speakeasy sign9K/yr
All search terms

Top speakeasy decor products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$1K4%$3K6%$4K8%$6K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about speakeasy decor

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow17%

“Nice and bright”

Quality-Overall15%

“Amazing quality”

Assembly/Installation8%

“Assembly was easy”

Value For Money7%

“Good value for price”

Advertised Vs Actual Product7%

“As advertised”

Design-Overall4%

“Very cute and stylish”

Color3%

“bright colors”

Ease Of Use3%

“Easy to use”

Size-Overall3%

“Fits perfect, got what was expected and I love it”

Durability2%

“They lasting and look great”

What buyers complain about

Size-Overall16%

“it will not fit”

Quality-Overall10%

“Not great quality control”

Charging8%

“it is not charging”

Durability7%

“Doesnt last”

Battery Life6%

“Short battery life”

Brightness/Shine/Glow5%

“The brightness, or rather lack there of makes this a terrible purchase”

Color3%

“Darker than pictured on Amazon”

Assembly/Installation3%

“Difficult to set up”

Strength2%

“A little flimsy”

Advertised Vs Actual Product2%

“Darker than pictured on Amazon”

Top return reasons

Size-Overall37%
Color11%
Brightness/Shine/Glow8%
Advertised Vs Actual Product8%
Value For Money6%
Bulb Flicker/Dimming/Color5%
Functionality-Overall5%
Quality-Overall4%
Defective Material/Parts3%
Material Quality2%

Common questions

Is speakeasy decor profitable to sell on Amazon United States?
The niche generates $72K/yr across 80 tracked products. 1 of 20 products launched in the last 360 days are still selling. 90-day search growth is -4.8%. Flapen's verdict: Skip it (48/100).
How competitive is the speakeasy decor niche?
67 brands and 99 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 32% of demand.
What do buyers complain about in speakeasy decor?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Charging. The return rate is 4.9%.
When does demand for speakeasy decor peak?
Demand peaks in Oct–Nov; the busiest month runs 1.7× the quietest.
What does it cost to enter the speakeasy decor niche?
Listings span $8.27–$130.93; the average listing price is $27.58 (sweet spot $15–$100). The average incumbent carries 1,127 reviews — the moat a new listing must climb.