Soup Cup
MaybeThe top 5 products take only 29% of clicks. But demand is soft, at -17.5% this quarter, so Soup Cup is a Maybe.
- Flapen Score
- 53 / 100Top 30% of 11,240 Home & Kitchen niches · +4 vs the category median of 4953
- Market size
- $141K/yr282K searches / yr
- 90-day growth
- -17.5%search demand this quarter
- Competition
- 29%top-5 click share · 36 brands · 125 sellers
Flapen Score
Soup Cup against its category
The dotted line is the Home & Kitchen average. Past it, Soup Cup is stronger. Inside it, weaker.
Market
The Soup Cup market on Amazon at a glance
Shoppers on Amazon United States searched for Soup Cup 282K times last year and spent an estimated $141K. The top 5 brands take 58% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
An estimated 2.7% of those searches ended in a purchase.
Shoppers searched for this 282K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -17.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $141K a year.
- Searches, last 12 months
- 282K
- Growth, 90 days vs prior 90
- -17.5%
- Conversion, latest week
- 2.7%
- Market size, estimated
- $141Ka year
- Peak month
- January4.9× the quietest month
- Top search term
- soup cups with lids45K searches a year
02 · Price
A sale here is worth $18.27.
Listings sell for $18.27 on average, from $6.98 to $37.56. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $18.27 that is $2K to $5K a year per listing.
- Average price
- $18.27inside the $15 to $100 sweet spot
- Price range
- $6.98–$37.56
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$5K
- Returns
- 1.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
73% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #342 within Dinnerware. It carries 2,233 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 98%
- Out of stock, average day
- 4.2%
- Average rank
- #342in Dinnerware
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 2,233per listing
- Listings tracked
- 64
04 · Newcomers
2 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 8
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Soup Cup products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Aug 6, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Sistema Microwaveable 900mL Soup Mug Large Microwave Food Container with Steam-Release Vent Dishwasher & Freezer-Safe BPA-Free Color May Vary
- Price
- $12.47
- Rating
- 4.6/5
- Reviews
- 7,772
- Age
- 10y ago

Sistema Microwaveable 940mL Noodle Bowl Round Microwave Container with Lid & Steam-Release Vent Cooks Pasta Soup Stew & More Dishwasher & Freezer-Safe BPA-Free
- Price
- $10.26
- Rating
- 4.6/5
- Reviews
- 14,662
- Age
- 19y ago

Sistema Microwave Soup Mugs | 656 ml | Microwave Food Containers with Steam Release Vents | BPA-Free | Red | 3 Count
- Price
- $21.89
- Rating
- 4.7/5
- Reviews
- 2,242
- Age
- 4y ago

Rarapop 3 Pack Microwave Soup Bowl Containers with Lids 28.7oz Wheat Straw Ramen Noodles Cup Mug for Instant Noodles Oatmeal Gumbo Salad Crunch Cereal & More Easy-Grip Design(Beige Pink Green)
- Price
- $20.34
- Rating
- 4.5/5
- Reviews
- 415
- Age
- 2y ago

Chubacoo Extra Large Ceramic Soup Bowl with Lid & Spoon Microwave Safe
- Price
- $27.91
- Rating
- 4.7/5
- Reviews
- 82
- Age
- 9mo ago
Trending
estimated 90-day click momentum
Chubacoo Extra Large Ceramic Soup Bowl with Lid & Spoon Microwave Safe
- Price
- $27.91
- Rating
- 4.7/5
- Reviews
- 82
- Age
- 9mo ago

BUCIES Soup Mug with Plate Lid Lightweight Enamel Noodle Bowl with Lid and Handle 40OZ Large Wide Soup Mug Cereal Bowl with Red Trim Vintage Floral for Ramen Oatmeals Salad Pastas Camping (Set)
- Price
- $32.91
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

French Bull 23 oz Soup Mug With Handle and Vented Lid Food Storage-Cool Grip Leak Proof Dishwasher and Microwave Safe Lunch Travel Airtight (Ziggy)
- Price
- $6.98
- Rating
- 4.5/5
- Reviews
- 1,043
- Age
- 9y ago

Sistema Heat & Eat Microwaveable Food Steamer with Removable Steamer Basket & Steam Release Vents Large 3.2L Capacity Dishwasher & Freezer-Safe BPA-Free
- Price
- $17.21
- Rating
- 4.4/5
- Reviews
- 12,297
- Age
- 14y ago

Rarapop 3 Pack Microwave Soup Bowl Containers with Lids 28.7oz Wheat Straw Ramen Noodles Cup Mug for Instant Noodles Oatmeal Gumbo Salad Crunch Cereal & More Easy-Grip Design(Beige Pink Green)
- Price
- $20.34
- Rating
- 4.5/5
- Reviews
- 415
- Age
- 2y ago
Newest
by launch date
BUCIES Soup Mug with Plate Lid Lightweight Enamel Noodle Bowl with Lid and Handle 40OZ Large Wide Soup Mug Cereal Bowl with Red Trim Vintage Floral for Ramen Oatmeals Salad Pastas Camping (Set)
- Price
- $32.91
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Chubacoo Extra Large Ceramic Soup Bowl with Lid & Spoon Microwave Safe
- Price
- $27.91
- Rating
- 4.7/5
- Reviews
- 82
- Age
- 9mo ago

ESSENTIAL Paper Ice Cream Cups with Lids 50 Pcs 8oz Paper Snack Bowls
- Price
- $17.09
- Rating
- 4.7/5
- Reviews
- 127
- Age
- 1y ago

Rarapop 3 Pack Microwave Soup Bowl Containers with Lids 28.7oz Wheat Straw Ramen Noodles Cup Mug for Instant Noodles Oatmeal Gumbo Salad Crunch Cereal & More Easy-Grip Design(Beige Pink Green)
- Price
- $20.34
- Rating
- 4.5/5
- Reviews
- 415
- Age
- 2y ago

Ronanemon Unbreakable Microwave Soup Mugs with Lids and Handles Microwave Ramen Bowl with Lid for Soup and Instant Noodles Oatmeal Gumbo Salad BPA Free (Sapphire Blue)
- Price
- $12.34
- Rating
- 4.6/5
- Reviews
- 791
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 29% of clicks, no more. An open shelf where new products get seen.
Brands
36 rising
Sellers
125
Est. top-5 brand share
58%
Top 20: 91%
Est. top-5 click share
29%
Top 20: 70%
Open market
37%
- Sistema35%
- CorningWare7%
- Ronanemon6%
- Rarapop5%
- Chubacoo5%
- Wareland5%
Demand
Soup Cup search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 4.9×
Search terms
Top Soup Cup search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- soup cups with lids45K/yr
- microwave soup bowl with lid45K/yr
- sistema microwave containers25K/yr
- meal mugs16K/yr
- microwavable soup bowl with lid24K/yr
- meal mugs with lids4K/yr
- meal mug7K/yr
- microwave soup mug11K/yr
- soup cup with lid9K/yr
- microwave soup mug with lid16K/yr
Reviews and returns
What reviews say buyers love and hate about Soup Cup
We read the reviews and the return reasons for every product selling here.
“very short”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Soup Cup questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









