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Soup Bags

Fail

Demand is soft, at -51.5% this quarter, so Soup Bags is a Fail.

Flapen Score
36
36 / 100
Ranks 9,911 of 11,240 Home & Kitchen niches · −13 vs the category median of 49
Market size
$53K/yr52K searches / yr
90-day growth
-51.5%search demand this quarter
Competition
73%top-5 click share · 10 brands · 23 sellers

Flapen Score

Soup Bags against its category

The dotted line is the Home & Kitchen average. Past it, Soup Bags is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Soup Bags market on Amazon at a glance

Shoppers on Amazon United States searched for Soup Bags 52K times last year and spent an estimated $53K. The top 5 brands take 90% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 8.4% of those searches ended in a purchase.

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.4% of those searches ended in a purchase. Searches in the last 90 days moved -51.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.

Searches, last 12 months
52K
Growth, 90 days vs prior 90
-51.5%
Conversion, latest week
8.4%
Market size, estimated
$53Ka year
Peak month
December5.0× the quietest month
Top search term
soup socks17K searches a year

02 · Price

A sale here is worth $12.25.

Listings sell for $12.25 on average, from $5.75 to $33.61. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 750 to 1,000 of them. At $12.25 that is $9K to $12K a year per listing.

Average price
$12.25under the $15 to $100 sweet spot
Price range
$5.75–$33.61
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
750–1,000
Revenue per listing a year
$9K–$12K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #19,489 within Cookware Accessories. It carries 1,171 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#19,489in Cookware Accessories
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
1,171per listing
Listings tracked
15

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
42 months

Products

Top Soup Bags products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.

Brands

10 rising

Sellers

23

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

10%

  • Brand 175%
  • Brand 24%
  • Brand 33%
  • Brand 43%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (4 brands, 10%)

Demand

Soup Bags search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '24Black Friday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 5.0×

Search terms

Top Soup Bags search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • soup socks17K/yr
  • soup bags8K/yr
  • soup bag8K/yr
  • soup sock6K/yr
  • soup bags for making soup stock4K/yr
  • soup socks for making soup stock4K/yr
  • soup socks for chicken soup5K/yr

Reviews and returns

What reviews say buyers love and hate about Soup Bags

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Advertised Vs Actual Product”
19%of negative reviews mention “Thin”
0.9%of orders come back
“Thin material”
A buyer, on “Thin”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Soup Bags questions

Answered from the same tracked data.