Snow Globe

Shoppers searched for this 4.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -15.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.0M a year.

Searches, last 12 months

4.1M

Growth, 90 days vs prior 90

-15.5%

Conversion, latest week

0.8%

Market size, estimated

$1.0Ma year

Peak month

December40.7× the quietest month

Top search term

snow globe1.6M searches a year

Listings sell for $30.11 on average, from $7.61 to $137.30. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 100 to 250 of them. At $30.11 that is $3K to $8K a year per listing.

Average price

$30.11inside the $15 to $100 sweet spot

Price range

$7.61–$137.30

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

100–250

Revenue per listing a year

$3K–$8K

Returns

4.0%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 23.4% of listings are out of stock. The average listing ranks #1,113 within Snow Globes. It carries 600 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

97%

Out of stock, average day

23.4%

Average rank

#1,113in Snow Globes

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

600per listing

Listings tracked

153

36 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

36

Successful launches

4Amazon's first-year sales bar

Average brand age

40 months