Smithey Cast Iron Skillet

Shoppers searched for this 452K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $833K a year.

Searches, last 12 months

452K

Growth, 90 days vs prior 90

-6.6%

Conversion, latest week

1.9%

Market size, estimated

$833Ka year

Peak month

November44.1× the quietest month

Top search term

smithey cast iron skillet82K searches a year

Listings sell for $95.33 on average, from $12.16 to $220.05. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $95.33 that is $24K to $48K a year per listing.

Average price

$95.33inside the $15 to $100 sweet spot

Price range

$12.16–$220.05

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$24K–$48K

Returns

2.5%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #253 within Pots & Pans. It carries 19,971 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

96%

Out of stock, average day

2.2%

Average rank

#253in Pots & Pans

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

19,971per listing

Listings tracked

25

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

4Amazon's first-year sales bar

Average brand age

45 months