Smart Kettle

Shoppers searched for this 262K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -10.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $762K a year.

Searches, last 12 months

262K

Growth, 90 days vs prior 90

-10.8%

Conversion, latest week

3.3%

Market size, estimated

$762Ka year

Peak month

December2.2× the quietest month

Top search term

small kettle electric mini43K searches a year

Listings sell for $86.94 on average, from $19.32 to $210.78. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $86.94 that is $22K to $43K a year per listing.

Average price

$86.94inside the $15 to $100 sweet spot

Price range

$19.32–$210.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

$22K–$43K

Returns

4.8%of orders · Amazon United States median 2.1%

44% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #172 within Coffee, Tea & Espresso. It carries 5,256 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

44%

Prime listings

96%

Out of stock, average day

7.1%

Average rank

#172in Coffee, Tea & Espresso

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

5,256per listing

Listings tracked

25

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

45 months