Small White Table
MaybeProducts sell for $44.61 on average, inside the sweet spot. But buyers convert on only 1.8% of searches, so Small White Table is a Maybe.
- Flapen Score
- 54 / 100Top 26% of 11,240 Home & Kitchen niches · +5 vs the category median of 4954
- Market size
- $209K/yr261K searches / yr
- 90-day growth
- -0.9%search demand this quarter
- Competition
- 21%top-5 click share · 59 brands · 80 sellers
Flapen Score
Small White Table against its category
The dotted line is the Home & Kitchen average. Past it, Small White Table is stronger. Inside it, weaker.
Market
The Small White Table market on Amazon at a glance
Shoppers on Amazon United States searched for Small White Table 261K times last year and spent an estimated $209K. The top 5 brands take 47% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 1.8% of those searches ended in a purchase.
Shoppers searched for this 261K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $209K a year.
- Searches, last 12 months
- 261K
- Growth, 90 days vs prior 90
- -0.9%
- Conversion, latest week
- 1.8%
- Market size, estimated
- $209Ka year
- Peak month
- August1.9× the quietest month
- Top search term
- small white table76K searches a year
02 · Price
A sale here is worth $44.61.
Listings sell for $44.61 on average, from $16.37 to $168.04. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $44.61 that is $0 to $4K a year per listing.
- Average price
- $44.61inside the $15 to $100 sweet spot
- Price range
- $16.37–$168.04
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 3.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
92% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #298 within Living Room Furniture. It carries 2,262 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 92%
- Prime listings
- 93%
- Out of stock, average day
- 4.9%
- Average rank
- #298in Living Room Furniture
- Average rating
- 4.45 starsAmazon United States average 4.42 stars
- Average reviews
- 2,262per listing
- Listings tracked
- 98
04 · Newcomers
14 of last year's 25 launches cleared the first-year sales bar.
25 products launched here in the last 12 months. 14 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 25
- Successful launches
- 14Amazon's first-year sales bar
- Average brand age
- 28 months
Products
Top Small White Table products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
TUTOTAK Narrow Side Table 2-Tier Small End Table for Couch
- Price
- $22.40
- Rating
- 4.6/5
- Reviews
- 909
- Age
- 1y ago

VASAGLE BARNET Collection - Side Table Small End Table for Living Room Modern Tall Nightstand Bedroom Office Bathroom Steel Frame Cloud White ULET273W14
- Price
- $30.61
- Rating
- 4.7/5
- Reviews
- 7,648
- Age
- 4y ago

Furinno Just Turn-N-Tube Open Storage Nightstand 1 Pack 3-Tier White/White
- Price
- $17.19
- Rating
- 4.6/5
- Reviews
- 3,215
- Age
- 3y ago

Furologee End Table with Charging Station Nightstand with Fabric Drawers Side Tables with USB Ports & Outlets Night Stand with Storage Shelf & Hooks for Living Room/Bedroom White
- Price
- $35.11
- Rating
- 4.4/5
- Reviews
- 3,643
- Age
- 3y ago

FORAOFUR Small Side Table Modern Wood Mini Coffee Table Easy Assembly Compact End Table for Living Room Bedroom Sofa Minimalist White Accent Furniture for Small Spaces
- Price
- $20.08
- Rating
- 4.5/5
- Reviews
- 1,740
- Age
- 4y ago
Trending
estimated 90-day click momentum
Furinno Turn-N-Tube Night Stand 2-Tier Round Small Nightstand Toolless Assembly Narrow End Table with Open Shelf Side Table Bedside Table for Bedroom Closet Dorm White
- Price
- $18.73
- Rating
- 4.6/5
- Reviews
- 41
- Age
- 4mo ago

AWASEN White Nightstand Small Side Table with Drawer for Living Room Farmhouse End Bedside Table with Spindle Wood Legs for Bedroom Office White
- Price
- $54.51
- Rating
- 4.4/5
- Reviews
- 125
- Age
- 7mo ago

AWASEN Small Round Side Table White End Table with 3-Tier Open Shelf for Small Spaces Round Bedside Table Nightstand for Bedroom Living Room Office White
- Price
- $34.38
- Rating
- 4.6/5
- Reviews
- 77
- Age
- 6mo ago

DUMOS 32 Inch Office Small Computer Desk Modern Simple Style Writing Study Work Table for Home Bedroom - Wood White
- Price
- $26.90
- Rating
- 4.7/5
- Reviews
- 252
- Age
- 1y ago

Furinno Turn-N-Tube Side Table 3-Tier End Table with Open Shelf Toolless Assembly Night Stand Bedside Table for Living Room Bedroom White
- Price
- $19.08
- Rating
- 4.6/5
- Reviews
- 183
- Age
- 11mo ago
Newest
by launch date
Furinno Turn-N-Tube Night Stand 2-Tier Round Small Nightstand Toolless Assembly Narrow End Table with Open Shelf Side Table Bedside Table for Bedroom Closet Dorm White
- Price
- $18.73
- Rating
- 4.6/5
- Reviews
- 41
- Age
- 4mo ago

AWASEN Small Round Side Table White End Table with 3-Tier Open Shelf for Small Spaces Round Bedside Table Nightstand for Bedroom Living Room Office White
- Price
- $34.38
- Rating
- 4.6/5
- Reviews
- 77
- Age
- 6mo ago

AWASEN White Nightstand Small Side Table with Drawer for Living Room Farmhouse End Bedside Table with Spindle Wood Legs for Bedroom Office White
- Price
- $54.51
- Rating
- 4.4/5
- Reviews
- 125
- Age
- 7mo ago

sthmec Small Round Side End Table with Cloth Storage Basket Round Bedside Sofa Couch Coffee Tables for Small Places with Metal Frame Modern Nighstands for Living Room Bedroom White
- Price
- $34.76
- Rating
- 4.5/5
- Reviews
- 69
- Age
- 9mo ago

Furinno Turn-N-Tube Side Table 3-Tier End Table with Open Shelf Toolless Assembly Night Stand Bedside Table for Living Room Bedroom White
- Price
- $19.08
- Rating
- 4.6/5
- Reviews
- 183
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 21% of clicks, no more. An open shelf where new products get seen.
Brands
59 rising
Sellers
80
Est. top-5 brand share
47%
Top 20: 79%
Est. top-5 click share
21%
Top 20: 50%
Open market
48%
- Furinno17%
- TUTOTAK11%
- VASAGLE9%
- Fultyle5%
- AWASEN5%
- Furologee4%
Demand
Small White Table search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 1.9×
Search terms
Top Small White Table search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- small white table76K/yr
- white end tables for living room33K/yr
- white accent table21K/yr
- white small table20K/yr
- white round side table14K/yr
- small side table white10K/yr
- white round end table11K/yr
- round white side table7K/yr
- small table white7K/yr
- end tables living room white7K/yr
Reviews and returns
What reviews say buyers love and hate about Small White Table
We read the reviews and the return reasons for every product selling here.
“its short”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Small White Table questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









