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Small Pizza Pans

Fail

Shoppers spend an estimated $77K a year here, so Small Pizza Pans is a Fail.

Flapen Score
47
47 / 100
Ranks 6,404 of 11,240 Home & Kitchen niches · −2 vs the category median of 49
Market size
$77K/yr109K searches / yr
90-day growth
-10.8%search demand this quarter
Competition
48%top-5 click share · 21 brands · 43 sellers

Flapen Score

Small Pizza Pans against its category

The dotted line is the Home & Kitchen average. Past it, Small Pizza Pans is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Small Pizza Pans market on Amazon at a glance

Shoppers on Amazon United States searched for Small Pizza Pans 109K times last year and spent an estimated $77K. The top 5 brands take 63% of clicks. Demand peaks in Feb. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 4.5% of those searches ended in a purchase.

Shoppers searched for this 109K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -10.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $77K a year.

Searches, last 12 months
109K
Growth, 90 days vs prior 90
-10.8%
Conversion, latest week
4.5%
Market size, estimated
$77Ka year
Peak month
February1.5× the quietest month
Top search term
small pizza pans19K searches a year

02 · Price

A sale here is worth $15.88.

Listings sell for $15.88 on average, from $7.07 to $27.11. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $15.88 that is $2K to $4K a year per listing.

Average price
$15.88inside the $15 to $100 sweet spot
Price range
$7.07–$27.11
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
3.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #224 within Pizza Pans & Stones. It carries 1,462 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
7.1%
Average rank
#224in Pizza Pans & Stones
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
1,462per listing
Listings tracked
27

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Small Pizza Pans products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 rising

Sellers

43

Top-5 brand share

63%

Top 20: 99%

Top-5 click share

48%

Top 20: 94%

Open market

30%

  • Brand 118%
  • Brand 216%
  • Brand 312%
  • Brand 49%
  • Brand 57%
  • Brand 67%

Demand

Small Pizza Pans search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '24Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.5×

Search terms

Top Small Pizza Pans search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • small pizza pans19K/yr
  • mini pizza pan16K/yr
  • personal pizza pans17K/yr
  • personal pan pizza pans8K/yr
  • small pizza pan7K/yr
  • 8 inch pizza pan8K/yr
  • mini pizza pans7K/yr
  • individual pizza pans6K/yr
  • air fryer pizza pan5K/yr
  • 9 inch pizza pan4K/yr

Reviews and returns

What reviews say buyers love and hate about Small Pizza Pans

We read the reviews and the return reasons for every product selling here.

12%of positive reviews mention “Quality-Overall”
32%of negative reviews mention “Size-Overall”
3.0%of orders come back
“Almost too big”
A buyer, on “Size-Overall”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Small Pizza Pans questions

Answered from the same tracked data.