Small Memory Foam Pillow

Shoppers searched for this 117K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved +13.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $97K a year.

Searches, last 12 months

117K

Growth, 90 days vs prior 90

+13.0%

Conversion, latest week

3.9%

Market size, estimated

$97Ka year

Peak month

July1.5× the quietest month

Top search term

small memory foam pillow40K searches a year

Listings sell for $21.43 on average, from $8.76 to $89.77. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $21.43 that is $2K to $5K a year per listing.

Average price

$21.43inside the $15 to $100 sweet spot

Price range

$8.76–$89.77

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

5.5%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.9% of listings are out of stock. The average listing ranks #77 within Bed Pillows & Positioners. It carries 3,273 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

9.9%

Average rank

#77in Bed Pillows & Positioners

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

3,273per listing

Listings tracked

30

7 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

6Amazon's first-year sales bar

Average brand age

39 months