Sleepover Mattress
FailShoppers spend an estimated $54K a year here, so Sleepover Mattress is a Fail.
- Flapen Score
- 33 / 100Ranks 10,380 of 11,240 Home & Kitchen niches · −16 vs the category median of 4933
- Market size
- $54K/yr41K searches / yr
- 90-day growth
- +11.9%search demand this quarter
- Competition
- 69%top-5 click share · 9 brands · 55 sellers
Flapen Score
Sleepover Mattress against its category
The dotted line is the Home & Kitchen average. Past it, Sleepover Mattress is stronger. Inside it, weaker.
Market
The Sleepover Mattress market on Amazon at a glance
Shoppers on Amazon United States searched for Sleepover Mattress 41K times last year and spent an estimated $54K. The top 5 brands take 94% of clicks. Demand peaks in Jul. Flapen scores it 33 out of 100, a Fail.
01 · Demand
An estimated 2.8% of those searches ended in a purchase.
Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.
- Searches, last 12 months
- 41K
- Growth, 90 days vs prior 90
- +11.9%
- Conversion, latest week
- 2.8%
- Market size, estimated
- $54Ka year
- Peak month
- July1.9× the quietest month
- Top search term
- small air mattress kids13K searches a year
02 · Price
A sale here is worth $46.61.
Listings sell for $46.61 on average, from $13.67 to $125.96. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $46.61 that is $0 to $5K a year per listing.
- Average price
- $46.61inside the $15 to $100 sweet spot
- Price range
- $13.67–$125.96
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 6.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #33 within Air Mattresses & Accessories. It carries 9,900 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 95%
- Prime listings
- 100%
- Out of stock, average day
- 0.6%
- Average rank
- #33in Air Mattresses & Accessories
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 9,900per listing
- Listings tracked
- 19
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Sleepover Mattress products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
INTEX 66803EP Cozy Kidz Inflatable Airbed: Fiber-Tech Velvety Soft Surface Carry Bag Included Color May Vary 34.5 x 62 x 7
- Price
- $13.90
- Rating
- 4.4/5
- Reviews
- 11,340
- Age
- 8y ago

Intex Kids Travel Air Mattress Inflatable Bed with Raised Sides and Hand Pump - Portable Blow-Up Toddler Traveler Bed for Childrens Naps or Sleep
- Price
- $29.03
- Rating
- 4.5/5
- Reviews
- 7,383
- Age
- 14y ago

Intex 64757E Dura-Beam Standard Downy Air Mattress: Fiber-Tech - Twin Size - 10in Bed Height - 300lb Weight Capacity - Pump Sold Separately
- Price
- $13.93
- Rating
- 4.3/5
- Reviews
- 5,589
- Age
- 5y ago

Intex 64107E Dura-Beam Standard Prestige Air Mattress: Fiber-Tech - Twin Size - 10in Bed Height - 300lb Weight Capacity - Pump Sold Separately
- Price
- $13.67
- Rating
- 4.4/5
- Reviews
- 1,537
- Age
- 3y ago

Deeteck Inflatable Toddler Travel Bed - 60 Inches Portable Toddler Bed for Travel with Safety Sides - Cozy Kids Air Mattress Set with Built-in Electric Pump & Carry Case- Easy to Inflate - Sea Blue
- Price
- $38.29
- Rating
- 4.2/5
- Reviews
- 440
- Age
- 1y ago
Trending
estimated 90-day click momentum
SoundAsleep Products Dream Series Kids Air Mattress Includes High Speed External Pump - Extra Tall Safety Bumpers - Portable Toddler Blow up Bed for Kids
- Price
- $80.80
- Rating
- 4.4/5
- Reviews
- 66,288
- Age
- 3y ago

Intex Dura-Beam Standard Pillow Top Airbed Comfortable Blow Up Portable Air Mattress with Built-in Electric Pump and Carrying Bag Twin Size Blue
- Price
- $28.57
- Rating
- 4.3/5
- Reviews
- 6,765
- Age
- 6y ago

joyson Blow up Mattress Kids Extra Large Kids Air Mattress with Electric Pump Portable Toddler Inflatable Mattress for Home Sleepovers Camping Travel
- Price
- $44.87
- Rating
- 4.9/5
- Reviews
- 8
- Age
- 8mo ago

Intex 64107E Dura-Beam Standard Prestige Air Mattress: Fiber-Tech - Twin Size - 10in Bed Height - 300lb Weight Capacity - Pump Sold Separately
- Price
- $13.67
- Rating
- 4.4/5
- Reviews
- 1,537
- Age
- 3y ago

COMMOUDS Portable Toddler Travel Bed with Safety Bumpers Inflatable Kids Air Mattress with Electric Pump Baby Blow up Mattress for Grandmas Home Camping Vacation
- Price
- $51.06
- Rating
- 4.8/5
- Reviews
- 156
- Age
- 1y ago
Newest
by launch date
joyson Blow up Mattress Kids Extra Large Kids Air Mattress with Electric Pump Portable Toddler Inflatable Mattress for Home Sleepovers Camping Travel
- Price
- $44.87
- Rating
- 4.9/5
- Reviews
- 8
- Age
- 8mo ago

Windyun 4 Sets Kids Air Mattress Bulk with Fitted Sheet Toddler Inflatable Bed 63 x 27 x 8 Inches Blow up Airbed Camping Sleeping Pad for Aged 3-10 Birthdays Slumber Sleepover Party (Pink)
- Price
- $91.81
- Rating
- 4.5/5
- Reviews
- 133
- Age
- 8mo ago

COMMOUDS Portable Toddler Travel Bed with Safety Bumpers Inflatable Kids Air Mattress with Electric Pump Baby Blow up Mattress for Grandmas Home Camping Vacation
- Price
- $51.06
- Rating
- 4.8/5
- Reviews
- 156
- Age
- 1y ago

Intex 64106E Dura-Beam Prestige Downy Air Mattress: Fiber-Tech - Jr Twin - 10in Bed Height - 300lb Weight Capacity - Pump Sold Separately
- Price
- $16.35
- Rating
- 4.2/5
- Reviews
- 114
- Age
- 1y ago

Deeteck Inflatable Toddler Travel Bed - 60 Inches Portable Toddler Bed for Travel with Safety Sides - Cozy Kids Air Mattress Set with Built-in Electric Pump & Carry Case- Easy to Inflate - Sea Blue
- Price
- $38.29
- Rating
- 4.2/5
- Reviews
- 440
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 falling
Sellers
55
Est. top-5 brand share
94%
Top 20: 100%
Est. top-5 click share
69%
Top 20: 100%
Open market
4%
- Intex79%
- Deeteck7%
- COMMOUDS3%
- Windyun3%
- SoundAsleep Products2%
- Pittman Outdoors2%
- Open — no brand owns it (3 brands, 4%)
Demand
Sleepover Mattress search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 1.9×
Search terms
Top Sleepover Mattress search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- small air mattress kids13K/yr
- twin air mattress for kids10K/yr
- kids twin air mattress3K/yr
- small blow up mattress for kids4K/yr
- mini air mattress for kids5K/yr
- twin blow up mattress for kids3K/yr
- travel inflatable bed3K/yr
Reviews and returns
What reviews say buyers love and hate about Sleepover Mattress
We read the reviews and the return reasons for every product selling here.
“Deflates easily”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sleepover Mattress questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









