Is skye paw patrol birthday decorations profitable to sell on Amazon United States?

The niche generates $162K/yr across 34 tracked products. 4 of 7 products launched in the last 360 days are still selling. 90-day search growth is -15.8%. Flapen's verdict: Skip it (47/100).

How competitive is the skye paw patrol birthday decorations niche?

16 brands and 31 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 79% of demand.

What do buyers complain about in skye paw patrol birthday decorations?

Top complaints mined from reviews: Size-Overall, Inflation/Deflation, Thickness. The return rate is 2.0%.

When does demand for skye paw patrol birthday decorations peak?

Demand peaks in Jan; the busiest month runs 2.0× the quietest.

What does it cost to enter the skye paw patrol birthday decorations niche?

Listings span $4.94–$39.48; the average listing price is $19.39 (sweet spot $15–$100). The average incumbent carries 658 reviews — the moat a new listing must climb.

skye paw patrol birthday decorations

Skip it

Soft demand (-15.8% this quarter) — this niche doesn't clear our bar today.

Avg price

Great$19.39

avg listing price — sweet spot $15–$100

Returns

Great2.0%

return rate — above 5% kills the launch gate

Competition

Good42%

top-5 click share — leaders hold, buyers still browse

Review moat

Good657.59

avg incumbent reviews — the moat a new listing must climb

Price range

Good$4.94–$39.48

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Market size

Okay$162K

$162K/yr · 312K searches

Conversion

Okay2.7%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-15.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, skye paw patrol birthday decorations is a $162K/yr Amazon United States market (312K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Jan. Verdict: Skip it — 47/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

skye paw patrol birthday decorations market data

Units sold / yr: 6K–8K; avg 100–250/product
Revenue / yr: $116K–$155K; units × avg price
Conversion rate: 2.7%
Avg BSR: #1,177
Page quality: 0%
Prime: 100%
Sponsored: 94%
Out of stock: 2.2%
Avg brand age: 35 months
Avg seller age: 152 days

Competition & brand share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 falling

Sellers

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

42%

Top 20: 80%

Open market

18%

Tstars36%
Unique22%
LUV HER9%
Anagram6%
Toyland5%
Procos S.A.3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -15.8% search growth over the last 90 days.

Peak months: Jan · busiest ÷ quietest = 2.0×

Open Trend

Top skye paw patrol birthday decorations search terms

skye paw patrol birthday decorations74K/yr -6.7%1.4% conv.
paw patrol birthday decorations girl75K/yr -28.1%1.2% conv.
paw patrol girl birthday decorations27K/yr -11.6%1.1% conv.
sky paw patrol birthday decorations28K/yr -12.7%1.8% conv.
paw patrol skye birthday decorations25K/yr -9.2%1.5% conv.
girl paw patrol birthday decorations22K/yr -15.2%1.4% conv.
skye birthday decorations15K/yr +2.1%1.4% conv.
pink paw patrol birthday decorations10K/yr -21.2%1.5% conv.
paw patrol girl birthday7K/yr +14.5%1.0% conv.
paw patrol birthday girl9K/yr -29.0%0.9% conv.

All search terms

Top skye paw patrol birthday decorations products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Tstars Skye Birthday Girl 3 Gifts for three Years Old Bday Paw Patrol Theme Party Toddler Kids Girls Fitted T-Shirt A51144d 3 Years Wow pink

Tstars$23.474.7★1,321 rev

LUV HER Licensed PAW PATROL Headbands for Girls - Kids Jewelry - Dress Up Set All in one Giftable Box - Headband - Play Jewelry Set - 4pc (Toddler Headband Necklace Dress Up Bracelet Ring) Ages 3+

LUV HER$13.984.8★725 rev

Skye Paw Patrol Birthday Decorations | Serves 16 | Banner Tablecloth Plates Napkins Sticker | Paw Patrol Party Decorations

Unique$21.934.8★375 rev

Skye Paw Patrol Birthday Decorations | Serves 16 | Pink Banner Tablecloth Plates and Napkins Character Masks Sticker | Paw Patrol Party Decorations for Girls

Unique$24.955.0★85 rev

Skye Paw Patrol 4th Birthday Shirt for 4 Year Old Girls - Pup-Themed Party Toddler T-Shirt 3T Light Pink

Tstars$17.174.6★22 rev

Newest

by launch date

Procos Paw Patrol Skye and Everest Girl Birthday Party Supplies Plates Cups Napkins Table Cover Decorations for 16 people Plus Balloons

Procos S.A.$34.140 rev

2mo ago

Skye Paw Patrol Birthday Decorations | Serves 16 | Pink Banner Tablecloth Balloons Plates and Napkins Temporary Tattoos Sticker | Paw Patrol Party Decorations for Girls

Unique$26.9039 rev

5mo ago

Pink Number 3 Birthday Candle with Paw Print Design Cat and Dog Theme Cake Topper for Party Decorations for Pet Party Decor Anniversary Celebrations Supplies (Pink Number 3)

woiodora$6.4160 rev

6mo ago

Skye Paw Patrol Birthday Decorations | Serves 16 | Pink Banner Tablecloth Plates and Napkins Character Masks Sticker | Paw Patrol Party Decorations for Girls

Unique$24.9585 rev

8mo ago

Skye Paw Patrol 4th Birthday Shirt for 4 Year Old Girls - Pup-Themed Party Toddler T-Shirt 3T Light Pink

Tstars$17.1722 rev

9mo ago

What buyers say about skye paw patrol birthday decorations

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall18%

“High Quality: Its white”

Advertised Vs Actual Product15%

“Just as described”

Size-Overall11%

“Spectacular and super big”

Color10%

“colors are bright”

Value For Money9%

“Good value”

Gifting Purpose7%

“Great party favor”

Design-Overall5%

“The design is attractive”

Durability4%

“This balloon held up well”

Fun/Entertainment Experience4%

“Easy party addition”

Strength4%

“Sturdy”

What buyers complain about

Size-Overall14%

“The set is small”

Inflation/Deflation12%

“This ballon was unable to be inflated”

Thickness9%

“Not super thick”

Durability7%

“Broken”

Quality-Overall7%

“Cheap”

Value For Money5%

“Priced kind of high”

Strength4%

“Plates are flimsy”

Material Quality3%

“Cheap material”

Stitch/Finish/Polish2%

“the seams were not strong enough once they were filled with air”

Advertised Vs Actual Product2%

“Good Kit, Confusing Photos”

Top return reasons

Size-Overall43%

Value For Money20%

Quality-Overall7%

Color5%

Advertised Vs Actual Product5%

Inflation/Deflation2%

Feet Fit2%

Length2%

Defective Material/Parts2%

Chest Fit1%

Common questions

Is skye paw patrol birthday decorations profitable to sell on Amazon United States?: The niche generates $162K/yr across 34 tracked products. 4 of 7 products launched in the last 360 days are still selling. 90-day search growth is -15.8%. Flapen's verdict: Skip it (47/100).
How competitive is the skye paw patrol birthday decorations niche?: 16 brands and 31 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 79% of demand.
What do buyers complain about in skye paw patrol birthday decorations?: Top complaints mined from reviews: Size-Overall, Inflation/Deflation, Thickness. The return rate is 2.0%.
When does demand for skye paw patrol birthday decorations peak?: Demand peaks in Jan; the busiest month runs 2.0× the quietest.
What does it cost to enter the skye paw patrol birthday decorations niche?: Listings span $4.94–$39.48; the average listing price is $19.39 (sweet spot $15–$100). The average incumbent carries 658 reviews — the moat a new listing must climb.