Is simmer pot mix profitable to sell on Amazon United States?

The niche generates $168K/yr across 48 tracked products. 2 of 25 products launched in the last 360 days are still selling. 90-day search growth is -48.7%. Flapen's verdict: Worth a look (58/100).

How competitive is the simmer pot mix niche?

23 brands and 29 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 60% of demand.

What do buyers complain about in simmer pot mix?

Top complaints mined from reviews: Smell, Value For Money, Quality-Overall. The return rate is 0.8%.

When does demand for simmer pot mix peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 44.9× the quietest.

What does it cost to enter the simmer pot mix niche?

Listings span $5.62–$45.29; the average listing price is $24.60 (sweet spot $15–$100). The average incumbent carries 322 reviews — the moat a new listing must climb.

simmer pot mix

Worth a look

Shows low returns (0.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.8%

return rate — above 5% kills the launch gate

Avg price

Incredible$24.60

avg listing price — sweet spot $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Review moat

Great321.54

avg incumbent reviews — the moat a new listing must climb

Competition

Great38%

top-5 click share — an open shelf

Price range

Great$5.62–$45.29

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great60%

top-5 brand share — no brand owns this niche

Market size

Okay$168K

$168K/yr · 367K searches

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Growth

Bad-48.7%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand Low Review Barrier

According to Flapen's Amazon United States niche tracking, simmer pot mix is a $168K/yr Amazon United States market (367K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 58/100.

Data updated Aug 2, 2026 · scored weekly · How we score niches

simmer pot mix market data

Units sold / yr: 10K–13K; avg 0–100/product
Revenue / yr: $246K–$308K; units × avg price
Conversion rate: 1.9%
Avg BSR: #372
Page quality: 0%
Prime: 96%
Sponsored: 94%
Out of stock: 13.4%
Avg brand age: 34 months
Avg seller age: 191 days

Competition & brand share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

Brands

23 falling

Sellers

Top-5 brand share

60%

Top 20: 98%

Top-5 click share

38%

Top 20: 74%

Open market

35%

Pextian17%
Apragaz17%
Andonisus12%
Rylenor8%
VARONITE7%
Siifert6%

Demand & seasonality

Weekly Amazon search volume, last 86 weeks — -48.7% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 44.9×

Open Trend

Top simmer pot mix search terms

simmer pot mix145K/yr -46.2%2.4% conv.
simmering potpourri mix11K/yr -49.8%2.6% conv.
simmering potpourri27K/yr -42.1%2.9% conv.
electric potpourri simmer pot15K/yr -38.1%0.7% conv.
potpourri for simmer pot9K/yr -30.0%2.9% conv.
simmer pot kits17K/yr -26.4%1.2% conv.
stovetop potpourri22K/yr -46.0%3.0% conv.
simmer pot ingredients31K/yr -79.7%1.5% conv.
stove top potpourri13K/yr -52.0%0.9% conv.
simmer potpourri5K/yr -30.5%5.1% conv.

All search terms

Top simmer pot mix products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Simmer Pot Potpourri Simmer Pot Mix Intention Simmer Pot Blends Stovetop Simmering Potpourri with Natural Ingredients for Hostess Gifts Meditation & Ritual Spaces (6 pcs)

Andonisus$33.794.5★39 rev

Simmering Potpourri Simmer Pot Potpourri - Dried Orange Slices Cinnamon Cloves Apple Slice Rosemary Apple Slice Perfect Christmas House Warming Hostess Gift

Pextian$18.894.3★107 rev

3 Packs Natural Potpourri Simmer Pot Mix Bulk

Rylenor$21.684.4★52 rev

Siifert 4 Set Christmas Stovetop Potpourri Bags Holiday Simmer Pot Kit

Siifert$35.443.7★16 rev

Simmer Pot Potpourri Mixed Flavors Simmer Pot Mix with Natural Ingredients A Mixture of Herbs Salt & Dried Fruit for Home Fragrance Odor Removal Holiday(One Pack(6 Pcs))

guluxly$34.844.3★40 rev

Newest

by launch date

Varonite Fresh Start Simmering Potpourri Energizing Aromatherapy with Lemon Bay Leaf Eucalyptus Pink Salts Pepper Butterfly Pea Simmer Pot Mix Spring Summer for Mothers Day Christmas

VARONITE$16.385 rev

6mo ago

Simmering Pot Potpourri Kit 12 Pcs Varieties Dried Fruits and Spices -Black

Hlowture$37.887 rev

7mo ago

Simmer Pot Potpourri Mixed Flavors Simmer Pot Mix with Natural Ingredients A Mixture of Herbs Salt & Dried Fruit for Home Fragrance Odor Removal Holiday(One Pack(6 Pcs))

guluxly$34.8440 rev

7mo ago

Simmer Pot Potpourri Simmer Pot Mix Intention Simmer Pot Blends Stovetop Simmering Potpourri with Natural Ingredients for Hostess Gifts Meditation & Ritual Spaces (6 pcs)

Andonisus$33.7939 rev

7mo ago

Intention Simmer Pot Blends Reiki-Infused Simmer Pot for Stove Potpourri Manifestation & Home Energy | with Dried Fruits & Spices | Cozy Home Aroma & Mindful Rituals (6)

Generic$27.876 rev

8mo ago

What buyers say about simmer pot mix

What buyers praise and complain about, mined from review topics.

What buyers love

Smell46%

“Amazing Aroma”

Quality-Overall10%

“Nice Variety”

Value For Money6%

“Good value for the money”

Gifting Purpose5%

“Great for gift giving”

Flavor5%

“Very flavorful”

Taste-Overall4%

“They taste delicious with my coffee”

Ease Of Use3%

“Easy to use”

Freshness2%

“They were fresh”

Design-Overall2%

“Visually the blends look nice”

Advertised Vs Actual Product2%

“Just as it's advertised”

What buyers complain about

Smell47%

“Smells weird and old”

Value For Money11%

“expensive”

Quality-Overall6%

“POOR PRODUCT”

Durability3%

“doesn't Last and Breaks down Fast”

Moist/Dry2%

“Dried out”

Taste-Overall2%

“this DO NOT have smell or taste like cinnamon at all”

Strength2%

“Not strong enough”

Color2%

“Very different color than pictured”

Stale/Rotten/Spoiled2%

“not fresh at all”

Advertised Vs Actual Product2%

“The picture is deceiving”

Top return reasons

Size-Overall40%

Smell29%

Advertised Vs Actual Product8%

Heating4%

Thin3%

Functionality-Overall3%

Warmth2%

Quality-Overall2%

Moist/Dry2%

Value For Money1%

Common questions

Is simmer pot mix profitable to sell on Amazon United States?: The niche generates $168K/yr across 48 tracked products. 2 of 25 products launched in the last 360 days are still selling. 90-day search growth is -48.7%. Flapen's verdict: Worth a look (58/100).
How competitive is the simmer pot mix niche?: 23 brands and 29 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 60% of demand.
What do buyers complain about in simmer pot mix?: Top complaints mined from reviews: Smell, Value For Money, Quality-Overall. The return rate is 0.8%.
When does demand for simmer pot mix peak?: Demand peaks in Oct–Nov–Dec; the busiest month runs 44.9× the quietest.
What does it cost to enter the simmer pot mix niche?: Listings span $5.62–$45.29; the average listing price is $24.60 (sweet spot $15–$100). The average incumbent carries 322 reviews — the moat a new listing must climb.

simmer pot mix

simmer pot mix market data

Competition & brand share

Demand & seasonality

Top simmer pot mix search terms

Top simmer pot mix products on Amazon

Top sellers

Newest

Trending

What buyers say about simmer pot mix

What buyers love

What buyers complain about

Top return reasons

Common questions

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