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Simmer Pot Electric

Fail

Demand is soft, at -37.0% this quarter, so Simmer Pot Electric is a Fail.

Flapen Score
30
30 / 100
Ranks 10,693 of 11,240 Home & Kitchen niches · −19 vs the category median of 49
Market size
$53K/yr206K searches / yr
90-day growth
-37.0%search demand this quarter
Competition
70%top-5 click share · 9 brands · 23 sellers

Flapen Score

Simmer Pot Electric against its category

The dotted line is the Home & Kitchen average. Past it, Simmer Pot Electric is stronger. Inside it, weaker.

30Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Simmer Pot Electric market on Amazon at a glance

Shoppers on Amazon United States searched for Simmer Pot Electric 206K times last year and spent an estimated $53K. The top 5 brands take 91% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 30 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 206K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -37.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.

Searches, last 12 months
206K
Growth, 90 days vs prior 90
-37.0%
Conversion, latest week
1.3%
Market size, estimated
$53Ka year
Peak month
December12.8× the quietest month
Top search term
electric simmer pot33K searches a year

02 · Price

A sale here is worth $19.09.

Listings sell for $19.09 on average, from $12.39 to $33.79. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $19.09 that is $0 to $2K a year per listing.

Average price
$19.09inside the $15 to $100 sweet spot
Price range
$12.39–$33.79
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
4.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #114 within Home Fragrance. It carries 7,369 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
7.0%
Average rank
#114in Home Fragrance
Average rating
4.30 starsAmazon United States average 4.42 stars
Average reviews
7,369per listing
Listings tracked
15

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
39 months

Products

Top Simmer Pot Electric products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 falling

Sellers

23

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

7%

  • Brand 155%
  • Brand 216%
  • Brand 311%
  • Brand 44%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (3 brands, 7%)

Demand

Simmer Pot Electric search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 12.8×

Search terms

Top Simmer Pot Electric search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • electric simmer pot33K/yr
  • simmer pot electric41K/yr
  • potpourri warmer17K/yr
  • potpourri crock pot12K/yr
  • simmering potpourri27K/yr
  • potpourri for simmer pot9K/yr
  • potpourri pot electric8K/yr
  • mini crock pot for potpourri13K/yr
  • electric potpourri pot8K/yr
  • mini potpourri crockpot6K/yr

Reviews and returns

What reviews say buyers love and hate about Simmer Pot Electric

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Size-Overall”
22%of negative reviews mention “Heating”
4.9%of orders come back
“Does not hold the heat”
A buyer, on “Heating”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Simmer Pot Electric questions

Answered from the same tracked data.