Silver Towels

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -6.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $17K a year.

Searches, last 12 months

51K

Growth, 90 days vs prior 90

-6.3%

Conversion, latest week

1.3%

Market size, estimated

$17Ka year

Peak month

August1.7× the quietest month

Top search term

antimicrobial bath towels10K searches a year

Listings sell for $26.24 on average, from $6.87 to $41.51. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $26.24 that is $0 to $3K a year per listing.

Average price

$26.24inside the $15 to $100 sweet spot

Price range

$6.87–$41.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

1.4%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #118 within Towels. It carries 8,300 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

4.8%

Average rank

#118in Towels

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

8,300per listing

Listings tracked

22

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

48 months