silver picture frames
Worth a lookShows a fragmented shelf (top 5 take 23% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Great23%top-5 click share — an open shelf
Avg price
Great$18.74avg listing price — sweet spot $15–$100
Price range
Great$5.10–$60.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good65%top-5 brand share — brands hold most of the demand
Market size
Good$491K$491K/yr · 541K searches
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Returns
Okay3.7%return rate — above 5% kills the launch gate
Review moat
Okay2,986.99avg incumbent reviews — the moat a new listing must climb
Growth
Okay+4.7%90-day search growth — must beat 0% to launch
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, silver picture frames is a $491K/yr Amazon United States market (541K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Dec. Verdict: Worth a look — 56/100.
Data updated Aug 2, 2026 · scored weekly · How we score niches
silver picture frames market data
- Units sold / yr
- 30K–40K
- avg 250–500/product
- Revenue / yr
- $562K–$750K
- units × avg price
- Conversion rate
- 4.9%
- Avg BSR
- #917
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 90%
- Out of stock
- 2.7%
- Avg brand age
- 50 months
- Avg seller age
- 182 days
Competition & brand share
Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.Brands
33 flat
Sellers
46
Top-5 brand share
65%
Top 20: 95%
Top-5 click share
23%
Top 20: 51%
Open market
29%
- Lawrence Frames26%
- GorYeeFine11%
- YiPinYin11%
- Icona Bay9%
- Langdon House8%
- DECANIT5%
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — +4.7% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.8×
Top silver picture frames search terms
- silver picture frames106K/yr
- silver frame66K/yr
- silver frames43K/yr
- silver picture frame41K/yr
- chrome picture frame21K/yr
- 5x7 silver picture frame27K/yr
- silver frames 5x724K/yr
- silver 5x7 picture frame23K/yr
- lawrence frames23K/yr
- silver picture frames 4x621K/yr
Top silver picture frames products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Lawrence Frames 510757 Metal Picture Frame Silver-Plate with Delicate Beading 5 by 7-Inch
Lawrence Frames$20.944.7★1,507 rev
Lawrence Frames Metal Frame Rope Design Silver 5x7
Lawrence Frames$27.344.8★2,448 rev
5x7 Silver Picture Frame - Distinguished Edging for Classic Style
Langdon House$6.174.5★1,240 rev
GorYeeFine Silver 5x7 Premium Alloy Picture Frame Luxury High-End Decor 7x5 Photo Frames with Real Glass and Velvet Backing for Tabletop or Wall Hanging
GorYeeFine$21.264.7★65 rev
YiPinYin 4x6 Bamboo Detail Designs Silver Metal Picture Frame 2pack Elegant Silver Plated Baby Nurse Photo Frames 4x6 With Soft Touch Velvet Backing for Desktop and Wall Dcor
YiPinYin$17.244.8★725 rev
Newest
by launch dateGorYeeFine Silver 5x7 Premium Alloy Picture Frame Luxury High-End Decor 7x5 Photo Frames with Real Glass and Velvet Backing for Tabletop or Wall Hanging
GorYeeFine$21.2665 rev
GorYeeFine 4x6 Premium Alloy Silver Photo Frame - Luxury Display with Real Glass and Velvet Backing Hi End Dcor Metal Frames Suitable for Desktop Display and Wall Decor
GorYeeFine$16.8865 rev
GorYeeFine 4x6 Silver Heavy Duty Photo Frame Wave Design High-End Zinc Alloy Picture Frames 6x4 Fashionable Style frame with Velvet Back for Desktop and Wall Hanging.
GorYeeFine$18.0997 rev
YiPinYin Classy Silver Plated 8x10 Metal Picture Frame 2 pack Classic Beaded Frame 8x10 Mat 5x7 Real Glass Front and Velvet Backing Perfect Gifts and Treasured Memories
YiPinYin$27.71155 rev
YiPinYin Classy Silver Plated 5x7Photo Frame 2 pack Classic 7x5 Beaded Picture Frames Real glass front and Velvet Backing Perfect Gifts and Treasured Memories
YiPinYin$24.48155 rev
Trending
90-day click momentumGorYeeFine Silver 5x7 Premium Alloy Picture Frame Luxury High-End Decor 7x5 Photo Frames with Real Glass and Velvet Backing for Tabletop or Wall Hanging
GorYeeFine$21.264.7★
Lawrence Frames 710280 710280 Silver Metal Romance 8x10 Matted for 5x7 Picture Frame
Lawrence Frames$29.464.8★
GorYeeFine 4x6 Premium Alloy Silver Photo Frame - Luxury Display with Real Glass and Velvet Backing Hi End Dcor Metal Frames Suitable for Desktop Display and Wall Decor
GorYeeFine$16.884.7★
YiPinYin Classy Silver Plated 5x7Photo Frame 2 pack Classic 7x5 Beaded Picture Frames Real glass front and Velvet Backing Perfect Gifts and Treasured Memories
YiPinYin$24.484.7★
Golden State Art - 11x14 Aluminum Picture Frame - with Mat for 8x10 Photo or Without Mat for 11 x 14 Photo - Real Glass Cover - Simple and Elegant Decor for Wall Mounting - 1 Pack - Silver
Golden State Art$21.244.7★
What buyers say about silver picture frames
What buyers praise and complain about, mined from review topics.What buyers love
“Good Frame”
“Beautiful well made”
“great value for the money”
“Exactly what I needed”
“Subtle elegance”
“versatile design”
“Very sturdy”
“Fits perfectly and beautiful items”
“Pictures look great in it”
“Easy to use”
What buyers complain about
“if you don't care about quality then these are perfect because they're inexpensive”
“Frame is made of plastic”
“Doesnt stand”
“I wouldnt pay a penny for this crap”
“Back fell apart”
“Very cheap plastic”
“It was the wrong size”
“Thin wood”
“shaped badly with weird edges”
“Not like in the picture on web”
Top return reasons
Common questions
- Is silver picture frames profitable to sell on Amazon United States?
- The niche generates $491K/yr across 99 tracked products. 1 of 13 products launched in the last 360 days are still selling. 90-day search growth is +4.7%. Flapen's verdict: Worth a look (56/100).
- How competitive is the silver picture frames niche?
- 33 brands and 46 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 65% of demand.
- What do buyers complain about in silver picture frames?
- Top complaints mined from reviews: Quality-Overall, Frame Quality, Strength. The return rate is 3.7%.
- When does demand for silver picture frames peak?
- Demand peaks in Dec; the busiest month runs 1.8× the quietest.
- What does it cost to enter the silver picture frames niche?
- Listings span $5.10–$60.98; the average listing price is $18.74 (sweet spot $15–$100). The average incumbent carries 2,987 reviews — the moat a new listing must climb.