silver happy birthday banner
Skip itPrices mostly outside the sweet spot ($4.00–$9.87) — this niche doesn't clear our bar today.
Conversion
Great10.3%search→purchase rate — share of searches ending in a sale
Review moat
Good1,365.21avg incumbent reviews — the moat a new listing must climb
Brand share
Good74%top-5 brand share — brands hold most of the demand
Returns
Okay3.5%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Growth
Bad-9.3%90-day search growth — must beat 0% to launch
Avg price
Bad$6.35avg listing price — sweet spot $15–$100
Market size
Bad$58K$58K/yr · 89K searches
Price range
Bad$4.00–$9.87cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United States niche tracking, silver happy birthday banner is a $58K/yr Amazon United States market (89K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Sep. Verdict: Skip it — 34/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
silver happy birthday banner market data
- Units sold / yr
- 8K–10K
- avg 250–500/product
- Revenue / yr
- $51K–$64K
- units × avg price
- Conversion rate
- 10.3%
- Avg BSR
- #1,321
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 95%
- Out of stock
- 4.4%
- Avg brand age
- 28 months
- Avg seller age
- 223 days
Competition & brand share
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.Brands
15 falling
Sellers
17
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
17%
- K.E.J.21%
- JHZMCRX18%
- xiangsushijie12%
- WESTGO11%
- Hooqict11%
- Perfect Occasion9%
- Open — no brand owns it (9 brands, 17%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -9.3% search growth over the last 90 days.Peak months: Sep · busiest ÷ quietest = 1.6×
Top silver happy birthday banner search terms
- silver happy birthday banner35K/yr
- happy birthday banner silver17K/yr
- happy birthday silver9K/yr
- silver birthday banner9K/yr
- silver happy birthday sign7K/yr
- silver happy birthday6K/yr
- happy birthday silver banner4K/yr
- happy birthday sign silver4K/yr
Top silver happy birthday banner products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Silver Happy Birthday Balloon Banner Set -16 Inch Foil Letters Balloons Reusable Birthday Decorations and Party Supplies Suitable for Men and Womens Birthday DecorationsParty Backdrop
K.E.J.$5.464.4★728 rev
JHZMCRX Glitter Happy Birthday Banner Sign Birthday Garland Wall Door Banners Flag for Women Men Boys Girls Party Backdrop Decorations Silver
JHZMCRX$4.904.6★796 rev
Silver Happy Birthday Banner Balloon Aluminum Foil 16 Inch Letter 10 Inch Five Pointed Star Four Pointed Star Suitable for Kids Men Women Boys and Girls Party Decoration Supplies
xiangsushijie$6.014.4★1,256 rev
Silver Happy Birthday Balloons Banner (3D Silver Lettering) Mylar Foil Letters | Inflatable Party Decor and Event Decorations for Kids and Adults | Reusable Ecofriendly Fun
WESTGO$6.204.3★11,572 rev
Silver Happy Birthday Banner Happy Birthday Sign for Backdrop Silver Birthday Decorations for Women Men Birthday Party Garland Bunting Banner Kids Adults Party Supplies
Hooqict$4.004.5★1,044 rev
Newest
by launch date
Silver Happy Birthday Balloons Banner 16 Inch Silver Letters Aluminum Foil Balloon for Kids Men Women Boys and Girls Birthday Party Decorations Supplies
BSRESIN$5.92516 rev
TONIFUL Happy Birthday Sign for Backdrop - Glitter Silver Felt Banner - Includes Dot Glue - Perfect for Birthday Party Backdrop Wall Decor Balloon Arch Photo Background
TONIFUL$9.58253 rev
Silver Happy Birthday Banner 13pcs Mylar Foil 3D Letter Balloons Happy Birthday Sign Balloon for Wall Backdrop Baby Shower Welcome Party Supplies and Decorations for Women Men Boys & Girls
BOMSI$4.91153 rev
Black Happy Birthday Banner Sign Birthday Garland Wall Door Banners Flag for Women Men Boys Girls Party Backdrop Decorations Personalized Name Banner Silver Letters
JHZMCRX$4.8312 rev
JHZMCRX Happy Birthday Banner Sign Birthday Garland Wall Door Banners Flag for Women Men Boys Girls Party Backdrop Decorations Personalized Letters Name Banners Hanging Decors Shiny Silver
JHZMCRX$4.3829 rev
Trending
90-day click momentumSilver Happy Birthday Balloons Banner 16 Inch Silver Letters Aluminum Foil Balloon for Kids Men Women Boys and Girls Birthday Party Decorations Supplies
BSRESIN$5.924.3★
Black Happy Birthday Banner Sign Birthday Garland Wall Door Banners Flag for Women Men Boys Girls Party Backdrop Decorations Personalized Name Banner Silver Letters
JHZMCRX$4.834.8★
TONIFUL Happy Birthday Sign for Backdrop - Glitter Silver Felt Banner - Includes Dot Glue - Perfect for Birthday Party Backdrop Wall Decor Balloon Arch Photo Background
TONIFUL$9.584.6★
Iridescent Happy Birthday Banner Pre-Strung Holographic Birthday Decorations Vibrant Party Sign with Aurora Rainbow Effects
Merrivo$5.224.8★
JHZMCRX Happy Birthday Banner Sign Birthday Garland Wall Door Banners Flag for Women Men Boys Girls Party Backdrop Decorations Personalized Letters Name Banners Hanging Decors Shiny Silver
JHZMCRX$4.384.5★
What buyers say about silver happy birthday banner
What buyers praise and complain about, mined from review topics.What buyers love
“The quality of the balloons were good”
“As pictured”
“Great for the price”
“it is so easy”
“Easy to assemble”
“Great size”
“Tape on the back simple and easy stick”
“very durable”
“Nice and sparkly”
“Cool decoration”
What buyers complain about
“dont stay inflated”
“Awful quality”
“Adhesive was bad”
“they broke instantly”
“the size was allot bigger than I expected”
“I wish the black wasnt as matte”
“Does not work”
“So petty and looks more expensive than it is”
“couldn't use”
“Not as described”
Top return reasons
Common questions
- Is silver happy birthday banner profitable to sell on Amazon United States?
- The niche generates $58K/yr across 19 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -9.3%. Flapen's verdict: Skip it (34/100).
- How competitive is the silver happy birthday banner niche?
- 15 brands and 17 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 74% of demand.
- What do buyers complain about in silver happy birthday banner?
- Top complaints mined from reviews: Inflation/Deflation, Quality-Overall, Adhesion/Stickiness. The return rate is 3.5%.
- When does demand for silver happy birthday banner peak?
- Demand peaks in Sep; the busiest month runs 1.6× the quietest.
- What does it cost to enter the silver happy birthday banner niche?
- Listings span $4.00–$9.87; the average listing price is $6.35 (sweet spot $15–$100). The average incumbent carries 1,365 reviews — the moat a new listing must climb.