Silly String

Shoppers searched for this 564K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved +32.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months

564K

Growth, 90 days vs prior 90

+32.4%

Conversion, latest week

7.6%

Market size, estimated

$1.3Ma year

Peak month

May2.6× the quietest month

Top search term

silly string415K searches a year

Listings sell for $30.68 on average, from $4.37 to $67.62. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 4,000 to 5,000 of them. At $30.68 that is $123K to $153K a year per listing.

Average price

$30.68inside the $15 to $100 sweet spot

Price range

$4.37–$67.62

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

4,000–5,000

Revenue per listing a year

$123K–$153K

Returns

0.0%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #732 within Streamers. It carries 341 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

75%

Out of stock, average day

0.0%

Average rank

#732in Streamers

Average rating

4.33 starsAmazon United States average 4.42 stars

Average reviews

341per listing

Listings tracked

12

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

44 months