Silk Sheets

Shoppers searched for this 3.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved +4.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.5M a year.

Searches, last 12 months

3.7M

Growth, 90 days vs prior 90

+4.7%

Conversion, latest week

1.8%

Market size, estimated

$1.5Ma year

Peak month

December1.7× the quietest month

Top search term

silk sheets1.2M searches a year

Listings sell for $22.07 on average, from $13.84 to $52.98. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 4,000 to 5,000 of them. At $22.07 that is $88K to $110K a year per listing.

Average price

$22.07inside the $15 to $100 sweet spot

Price range

$13.84–$52.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

4,000–5,000

Revenue per listing a year

$88K–$110K

Returns

1.5%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #47 within Sheets & Pillowcases. It carries 13,009 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#47in Sheets & Pillowcases

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

13,009per listing

Listings tracked

15

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

52 months