Shredded Foam Pillow

Shoppers searched for this 153K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +11.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $177K a year.

Searches, last 12 months

153K

Growth, 90 days vs prior 90

+11.4%

Conversion, latest week

2.9%

Market size, estimated

$177Ka year

Peak month

July1.3× the quietest month

Top search term

solid memory foam pillows20K searches a year

Listings sell for $39.85 on average, from $17.27 to $123.21. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $39.85 that is $0 to $4K a year per listing.

Average price

$39.85inside the $15 to $100 sweet spot

Price range

$17.27–$123.21

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

2.8%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #150 within Bed Pillows & Positioners. It carries 12,479 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

3.4%

Average rank

#150in Bed Pillows & Positioners

Average rating

4.34 starsAmazon United States average 4.42 stars

Average reviews

12,479per listing

Listings tracked

48

11 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

9Amazon's first-year sales bar

Average brand age

37 months