Is shower stall curtain liner profitable to sell on Amazon United States?

The niche generates $214K/yr across 13 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +17.1%. Flapen's verdict: Skip it (39/100).

How competitive is the shower stall curtain liner niche?

11 brands and 13 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 83% of demand.

What do buyers complain about in shower stall curtain liner?

Top complaints mined from reviews: Size-Overall, Thickness, Quality-Overall. The return rate is 3.3%.

When does demand for shower stall curtain liner peak?

Demand peaks in Nov; the busiest month runs 1.8× the quietest.

What does it cost to enter the shower stall curtain liner niche?

Listings span $5.79–$13.10; the average listing price is $8.45 (sweet spot $15–$100). The average incumbent carries 62,079 reviews — the moat a new listing must climb.

shower stall curtain liner

Skip it

A deep review moat (62,079 avg reviews) — this niche doesn't clear our bar today.

Conversion

Great10.5%

search→purchase rate — share of searches ending in a sale

Growth

Okay+17.1%

90-day search growth — must beat 0% to launch

Returns

Okay3.3%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$214K

$214K/yr · 242K searches

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Avg price

Bad$8.45

avg listing price — sweet spot $15–$100

Competition

Bad74%

top-5 click share — a locked-up shelf

Review moat

Bad62,079.23

avg incumbent reviews — the moat a new listing must climb

Price range

Bad$5.79–$13.10

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, shower stall curtain liner is a $214K/yr Amazon United States market (242K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Nov. Verdict: Skip it — 39/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

shower stall curtain liner market data

Units sold / yr: 25K–30K; avg 1,500–2,000/product
Revenue / yr: $211K–$254K; units × avg price
Conversion rate: 10.5%
Avg BSR: #22
Page quality: 0%
Prime: 100%
Sponsored: 85%
Out of stock: 0.0%
Avg brand age: 47 months
Avg seller age: 193 days

Competition & brand share

The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.

Brands

11 rising

Sellers

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

11%

AmazerBath32%
Barossa Design20%
Mrs Awesome14%
ALYVIA SPRING11%
N&Y HOME6%
HARBOREST5%
Open — no brand owns it (5 brands, 11%)

Demand & seasonality

Weekly Amazon search volume, last 101 weeks — +17.1% search growth over the last 90 days.

Peak months: Nov · busiest ÷ quietest = 1.8×

Open Trend

Top shower stall curtain liner search terms

shower stall curtain liner58K/yr +13.5%8.3% conv.
stall shower curtain liner45K/yr +24.5%8.7% conv.
shower stall liner19K/yr +14.9%6.7% conv.
small shower curtain liner15K/yr +19.5%7.4% conv.
36x72 shower curtain liner14K/yr +21.4%10.8% conv.
stall size shower curtain liner8K/yr +52.8%4.8% conv.
shower curtain liner 36x7210K/yr +4.6%12.5% conv.
stall shower liner9K/yr +30.0%9.1% conv.
narrow shower curtain liner8K/yr +28.2%8.3% conv.
36 x 72 shower curtain liner8K/yr +5.0%12.3% conv.

All search terms

Top shower stall curtain liner products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

AmazerBath Small Shower Curtain Liner 36x72 Stall Plastic Clear Shower Curtain Liner PEVA Cute Narrow Shower Liner Stand Up Shower Curtain Liners with 2 Magnets and 6 Rustproof Grommet Holes

AmazerBath$7.044.4★67,691 rev

Barossa Design Small Shower Curtain for Shower Stall Size 36 x 72 inches PEVA - Waterproof Eco-Friendly Non-Toxic Odorless PVC Free Metal Grommets (Clear)

Barossa Design$8.924.5★97,767 rev

Mrs Awesome Small Stall Shower Curtain Liner 36 x 72 inch PEVA 8G Thick & Heavy Duty 3 Bottom Magnets Waterproof 36x72 Clear

Mrs Awesome$9.904.5★7,411 rev

ALYVIA SPRING Stall Fabric Shower Curtain Liner Waterproof - 36 x 72 Soft & Lightweight Small Shower Curtain with Magnets for Narrow Stall Size Machine Washable - 36x72 White

ALYVIA SPRING$9.784.5★59,827 rev

N&Y HOME Fabric Shower Curtain or Liner 36 x 72 Inches Bath Stall Size with 2 Bottom Magnets Hotel Quality Washable Water Repellent White Spa Bathroom Curtains with Grommets 36x72

N&Y HOME$9.524.6★69,185 rev

Newest

by launch date

EHZNZIE White Shower Curtain Liner 36x72 PEVA Waterproof Bath Curtain No Chemical Smell 2 Weighted Magnets Durable with Rustproof Metal Grommets

EHZNZIE$6.4527,726 rev

9mo ago

downluxe Clear Shower Curtain Liner with Magnets Clear Shower Liner 36 W x 72 L Lightweight Shower Curtains for Bathroom

downluxe$6.2953 rev

1y ago

HARBOREST Clear Shower Curtain Liner with Side Suction Cups Premium PEVA Plastic Shower Liner with 3 Magnets Waterproof Bathroom Curtain 36 x 72 Clear

HARBOREST$7.6315,520 rev

1y ago

Titanker Stall Shower Curtain Liner 48x72 Clear Lightweight PEVA Shower Curtains for Bathroom Waterproof Single Shower Liner with 2 Magnets and Rustproof Grommet Holes

Titanker$6.8120,019 rev

2y ago

AooHome Stall Clear Plastic Shower Curtain Liner 36x72 Premium Light Weight EVA 4G Plastic Bathroom Shower Liner with Rustproof Metal Grommets and 3 Magnets for Shower Stall(No Hooks)

AooHome$5.79244 rev

3y ago

What buyers say about shower stall curtain liner

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“High Quality Shower Curtain”

Advertised Vs Actual Product16%

“As advertised”

Size-Overall16%

“Perfect fit to my shower”

Value For Money7%

“Good deal”

Durability5%

“It's been durable”

Efficiency4%

“Works well”

Weight Light3%

“Love the weights”

Material Quality3%

“clear plastic and seems well made”

Thickness3%

“The PEVA material is noticeably thicker”

Water Resistance2%

“Sturdy, perfect for a stall shower”

What buyers complain about

Size-Overall19%

“Way too short”

Thickness18%

“This one is thicker”

Quality-Overall8%

“Cheap, Poor Quality, Very, Very, VERY Thin”

Weight Light8%

“I wish the weights at the bottom were heavier”

Suction5%

“they aren't deep enough to create decent suction”

Strength5%

“Too flimsy”

Water Resistance4%

“Not water proof or resistant”

Advertised Vs Actual Product3%

“False advertising”

Value For Money3%

“Not worth the price I paid”

Smell3%

“Sometimes the plastic liners have a weird, chemical smell”

Top return reasons

Size-Overall73%

Thin5%

Advertised Vs Actual Product5%

Material Quality4%

Quality-Overall2%

Value For Money1%

Thickness1%

Weight Heavy1%

Color1%

Weight Light1%

Common questions

Is shower stall curtain liner profitable to sell on Amazon United States?: The niche generates $214K/yr across 13 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +17.1%. Flapen's verdict: Skip it (39/100).
How competitive is the shower stall curtain liner niche?: 11 brands and 13 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in shower stall curtain liner?: Top complaints mined from reviews: Size-Overall, Thickness, Quality-Overall. The return rate is 3.3%.
When does demand for shower stall curtain liner peak?: Demand peaks in Nov; the busiest month runs 1.8× the quietest.
What does it cost to enter the shower stall curtain liner niche?: Listings span $5.79–$13.10; the average listing price is $8.45 (sweet spot $15–$100). The average incumbent carries 62,079 reviews — the moat a new listing must climb.